OG0-081 techniques - TOGAF 8 Certification for Practitioners Updated: 2023

Customer relationship management (CRM) takes customer service to a whole new level. Modern CRM software uses technology and automation to find and interact with leads and customers. Leveraging CRM software can help a company engage with its customers to build trust and provide necessary products and services.

Editor’s note: Looking for the right CRM solution for your business? Fill out the below questionnaire to have our vendor partners contact you about your needs.

Current CRM certification courses are available through academic institutions, professional affiliates and massive open online courses. courses can include CRM optimization, automation, marketing strategies, product management, business to business (B2B), business to consumer (B2C) and networking. According to certification course provider Simplilearn, IT professionals with one Salesforce certification on their resume can expect as much as a 40% pay increase.

The need for today’s organizations to share information, along with proliferation of high-speed broadband, has driven the global unified communications (UC) market for the past decade, if not longer. UC streamlines communications so that geologically-dispersed employees can interact digitally as if they’re in the same office, even if they’re located thousands of miles apart.

Centralized administration also makes UC popular with IT managers because it reduces the time and effort needed to support and secure corporate communications of all kinds. Because of a need for specialized skills to make large-scale UC implementations run their best, top UC vendors offer certifications to buttress and boost workforce capability and quality.

Simply Hired lists $91,623 as the average salary for a UC engineer’s role, with highest salaries reported at $139,737. Glassdoor lists UC salaries as high as $166,000 for senior and UC engineer positions. UC engineer salaries declined slightly from previous years with the average down from $94,354 to $91,623 (a dip of just under three percent). While this dip could just represent normal market fluctuations, it is a trend worth watching because we also observed a slight salary decrease last year.

We dug into various job boards to see how many UC jobs are available, specifically targeting jobs that called out one or more of our top five certifications: Avaya ACSS, CCIE Collaboration, CCNP Collaboration, IBM Sametime and MCSE: Productivity.

Life coaching continues to be one of the fastest growing industries in the world, and it’s no surprise why. The world around us is now changing at a staggering pace, and many of us are struggling to keep up.

Finding the perfect training program to kickstart a coaching career, though, is not so obvious.

In this guide, we’ll be covering the three programs that we believe provide the best first step toward establishing yourself as a certified life coach. Whether you’re looking to provide coaching as part of a company or looking to start a coaching practice of your own, each of these programs will provide the skills you’ll need to support others as they enact positive change in their own lives.

That is, after all, the essence of coaching.

The 3 Best Life Coach Certification Programs

1. Coach Training Alliance - Our top pick
2. iPEC - Good choice for higher budgets
3. CoachU - Long history of excellence

As we take a deep dive into these three programs, we’re going to examine what sets each one apart from the others. We’ll provide valuable insights into the program costs, the curricula, methods of delivery, and much more.

Whether you’re just starting your journey into the world of life coaching, or seeking to enhance an existing practice, the information you find here will help make that journey much smoother and more predictable. By the end, you should be ready to select a life coach training program that fits your unique needs.

Coach Training Alliance

Overview

Renowned in the life coaching industry, Coach Training Alliance has established itself as one of the leading voices in coach training. Over 10,000 coaches in 50+ countries have completed the CTA curriculum and earned their coaching certification.

First and foremost, CTA’s key value proposition is their affordability. As we’ll discuss a bit later, no other ICF-accredited life coach certification matches the value of a CTA education, with CTA’s tuition coming in at half of that of the competition.

Another key advantage is CTA’s business-minded curricular focus. While most coach training programs focus primarily on the art and skill of coaching, CTA’s balances their curriculum by placing a unique emphasis on the business side of your coaching career, especially if your goal is to run a successful private coaching practice. More on this later on, as well.

Let’s dig deeper to understand why Coach Training Alliance is a popular choice among student coaches and what you can expect upon enrollment.

ICF Accreditation

CTA holds accreditation from the International Coach Federation (ICF) – the gold standard in ethical coach training. As such, Coach Training Alliance educates students on the core elements of coaching, like advanced communication strategies, ethical standards and practical guidelines, cultivating professional trust, and active listening.

This is critical for molding you into a competent and professional coach, who not only has the skills to make a lasting impact on your clients, but the ethics to do it properly.

Course Content

The Art of Coaching

CTA offers comprehensive training for prospective coaches that helps to equip them with the tools essential for success. From the basics of understanding effective communication to practicing empathy and active listening, the CTA program dives incredibly deeply into the specific, complex techniques that help to define a truly proficient coach.

Business Side of Coaching

Where CTA stands out is its dedication to the business aspect of life coaching. Creating your basic office setting, determining a rate structure, getting referrals, and even how to market yourself and your practice effectively are all elements that are covered in the CTA program. This results in students who are far more well-prepared to coach clients as well as run a sustainable business positioned for strong growth over the years.

CTA’s innovative program benefits include a ensure of obtaining at least two paying clients before the student’s graduation. This is indicative of the CTA’s commitment to making sure student coaches are well-prepared for the entrepreneurial side of coaching since they’ll need to run their businesses.

CTA recognizes that being a skilled coach is only one-half of a successful plan. Building a sustainable coaching business that can attract clients is just as critical to the long term viability of a coaching career.

Anyone interested in learning more about Coach Training Alliance is encouraged to sign up to CTA’s free coaching workshop – a no-cost opportunity to ask any questions you may have and meet Lisa Pisano, CTA’s Director of Admissions. You’ll even be given the chance to participate in a real coaching session with a mentor coach.

Click here to sign up to CTA’s free workshop!   

Method of Delivery: 100% Remote

CTA’s program is completed entirely online, which provides a level of flexibility and accessibility to students around the world that is challenging to find in other accredited courses. This versatility means CTA is a great option for individuals who want to pursue life coaching while still being able to keep other commitments, like holding a job or maintaining family responsibilities.

The program’s digital format means that quality life coach education is available at your fingertips, no matter where you are, as long as you’ve got stable internet connectivity.

Program Duration: Six Months

The course is designed to be completed in just six months, which strikes a reasonable balance between in-depth coverage and a more manageable timeframe. This helps coaches-in-training start their profession as quickly as possible while still making sure they get the education and training they will need to be successful in the long term.

Cost: $3747

CTA is an excellent value for an ICF-accredited education, with a course price of $3747. In fact, we haven’t found an ICF-accredited life coach certification program on the market today that comes in at this price point, and with the rate of inflation being what it is today, unfortunately it doesn’t appear any other program will come close anytime soon.

Pros & Cons

Pros:

• The curriculum addresses both coaching skills and business skills
• Online delivery for flexibility in learning
• Guarantee of paying clients before graduation

Cons:

• Lack of in-person learning may not be ideal for all learning types
• May not be suitable for those looking for highly specialized or niche life coaching

CTA’s commitment to helping cultivate the skills of life coach and entrepreneur within students makes it a good choice for those hoping to open their practice following certification. With a heavy reliance on the real-world application of coaching skills, practical business knowledge, and an ICF-recognized curriculum, CTA offers a robust coaching education.

For individuals who are determined to cultivate a successful career in coaching, while also mastering the intricacies of running a business, CTA is one of the best courses available. Click here and get started.

Overview

iPEC (formerly known as The Institute for Professional Excellence in Coaching) has become a comprehensive and highly respected training program. With a blend of online and in-person training, iPEC offers an immersive learning experience that has set the stage for many life coaching careers.

About the Founder: Bruce D. Schneider

iPEC was originally founded by Bruce Schneider. Bruce experienced a life-changing car accident at age 18, which fueled a profound transformation, resulting in his dedication to coaching. His beliefs in personal growth and empowerment are at the core of iPEC’s philosophy and approach.

Course Content

Comprehensive Training

iPEC’s ICF-accredited curriculum contains almost 400 intense training hours, both online and in-person. This highly comprehensive approach results in students receiving an in-depth understanding of all facets of coaching, from core principles to advanced techniques.

Hands-On Experience

The foundation of an iPEC education is its face-to-face training sessions, held at one of their 20 training locations around the world. These intensive, three-day sessions include a myriad of activities like group work, various types of role-playing, creative writing, watching videos, simulated coaching opportunities, and professional technique modeling.

The chance to practice coaching and even be coached by peers offers unparalleled hands-on experience that prepares students for real-world practice.

Niche Specialization

iPEC takes a personalized approach by encouraging students to choose a niche specialty. Upon completing general training in coaching, students have access to a massive assortment of resources on 15 different specializations, such as sports coaching, couples or relationship coaching, and more. This targeted approach allows coaches to create unique programs that cater to specific client needs.

Method of Delivery: Online and In-Person

iPEC takes a blended approach to learning, which combines the convenience of online modules with intensive in-person sessions. The face-to-face sections of the program are held at 20 training locations around the world. This provides learning accommodations for potential coaches on a global scale. The innovative hybrid format of the course leads to a robust learning experience that balances technology with personal interaction.

Program Duration: 7 to 9 Months

The iPEC program has tremendous flexibility in the program length, which can range from 7 to 9 months. This versatility allows prospective students to learn at a pace that aligns with their personal and professional abilities. This blend of in-person and online training creates a dynamic learning experience that provides comprehensive coverage without overwhelming the students or compromising curriculum content.

Cost: $11,450

Since the iPEC program is so in-depth and intensive, it’s among the more expensive options out there. However, considering the depth of training, the unique niche specializations the course offers, and the live, hands-on experience students can benefit from, the program is an attractive option for students with larger budgets.

Pros & Cons

Pros:

• Extensive levels of  hands-on training
  
• The opportunity to specialize in niche areas
  
• Offers a blend of online and in-person learning
  
• A renowned founder with an inspiring story
  
• More than 20 years experience in training coaches
  

Cons:

• Much larger financial investment required, compared to other programs
  
• Less accessible to those with budget constraints
  

iPEC offers an enriching blend of comprehensive training, hands-on experience, and specialization opportunities. Its clear emphasis on personal growth, blended with the backstory of the inspirational journey of its founder, makes it an attractive choice for those looking to get started in the world of life coaching.

CoachU

Overview

Recognized as the pioneer of coach training programs, CoachU stands as a benchmark of excellence in the life coaching industry. Founded in 1992 by Thomas Leonard, CoachU’s training legacy is cemented in innovative and foundational coaching programs that cater to both beginners and experienced coaches.

Thomas Leonard’s Vision

The founder of CoachU, Thomas Leonard, is frequently celebrated for bringing life coaching into the professional spotlight. His core belief in the power of life coaching to transform lives has been the guiding principle of CoachU, making it the original and one of the most reputable coaching programs.

Course Content

Core Essentials Program

The CEP or CoachU Core Essentials Program is an ideal gateway to the world of professional coaching. This 77-hour course provides comprehensive coverage of the essentials of coaching, encompassing all ICF’s core competencies. Offered as a telecourse or remote learning program, CEP provides an accessible and robust foundation for aspiring coaches.

Core Essentials Fast Track Program

For individuals seeking a more intensive, personalized experience, CoachU offers the Core Essentials Fast Track Program (CEFTP). This course variant includes a 6-day face-to-face program that adds an immersive, in-person dimension to the core training.

Advanced Coaching Program

CoachU recognizes that different students have varying needs and goals, and offers the Advanced Coaching Program remote learning course as an option for further development. This 77-hour program provides advanced skills training, opening avenues for niche-specific coaching and enhancing business acumen.

International Reach

Reaching students from more than 50 countries, CoachU’s impact extends far beyond local boundaries. Its international presence is indicative of its ongoing commitment to inclusivity, as well as its role in shaping the global life coaching community.

Method of Delivery: Hybrid

CoachU offers flexible delivery methods, helping them to cater to the type of learning their students require or simply prefer. From entirely online programs to in-person intensive options and options in between, students can choose the method that aligns with their schedules and learning styles.

Program Duration: Six to Fifteen Months

The length of the CoachU’s program can vary depending on the chosen path and can range from 6 to 15 months. This flexibility accommodates different commitment levels and career goals, allowing students to progress at their own pace.

Cost: $3195 to $9290

The cost of CoachU’s programs reflects the diversity in their offerings. Ranging from $3195 to $9290, students can select the program that suits both their budget and their educational aspirations. The choice of online or in-person learning, foundational or advanced courses, allows for a tailored investment in one’s coaching career.

This price range puts CoachU right in the middle of the price points of the top 3 Training programs.

Pros & Cons

Pros:

• Established reputation as the original coach training program
• Variety of courses catering to different skill levels
• Flexible delivery and length options
• International reach with students from over 50 countries

Cons:

• May require additional investment for specialized training
• Longer programs may not be ideal for those seeking rapid certification

CoachU, as the trailblazer of professional coach training, offers an array of programs that cater to different stages of a coaching career. Its legacy, diverse offerings, and international presence make it an appealing option for those seeking a comprehensive and adaptable path in coaching. CoachU is ideal for both the beginner exploring the fundamentals and the experienced coach seeking advanced specialization and has programs that are designed to meet diverse needs. This has no doubt solidified its position as a leader in the life coaching field.

Choosing The Right Life Coach Training Program

Each program is going to offer a different, unique set of benefits and drawbacks that you’ll need to consider before deciding which is the best life coach certification program for you. This can be overwhelming for many, so we’ve narrowed down the criteria to some of the most important aspects that you should consider.

Accreditation

This is probably one of the most important things to think about before you choose a coach training program. Accreditation is the biggest sign of a high-quality, reputable life coach training course. Accreditation is more than just an endorsement, it’s a way of ensuring that the program meets specific standards of both education and ethics as determined by the recognized regulatory body, the International Coach Federation.

By making sure you choose an accredited program, you can have the confidence of knowing not only the content, but the educational methodologies, and most importantly the ethical guidelines that are being taught in the course. All three of the courses featured here are accredited by the ICF.

Mode Of Delivery

Choosing your mode of delivery may be a matter of necessity, but it may also be a simple matter of what you prefer. While in-person training has a long list of advantages, remote learning also has significant upsides. There are typically three options here, you’ll usually face choices of in-person, remote, or hybrid.

Some students will thrive in a purely digital format, while others will need at least some in-person time to reach optimal results. Hybrid options are sometimes available, which can provide a balanced and sometimes more flexible approach to certification.

Program Duration

Selecting the right program length for your needs is another incredibly important step in choosing the right program for you. Shorter programs will offer a quicker route to general certification, but may not have the same depth of content and training intensity as longer courses can provide. The other side of that coin, however, is that more time-intensive courses will supply a much deeper exposure to niche coaching areas which can help develop mastery, but also require a much more substantial initial time commitment.

Cost Considerations

You won’t just be investing your time in a coach training program, you’ll also need to invest in the cost of the program itself. Even though your decision shouldn’t rest entirely on the program cost, it should be something that you consider when you are weighing one program against another. Also, consider the cost in the context of the reputation, quality, and content of the course.

High-cost programs will generally offer more extensive training resources and individualized mentorship, but more financially accessible options can still supply you robust foundational training. If you feel that a particular program features a good balance between cost and content value, that program may be the best option.

Primary Focus Area

Despite all ICF-accredited programs abiding by an established list of Core Competencies, programs will differ on their primary focus area.

The primary focus area of the course you choose will ultimately shape the direction of your coaching practice, so having a clear understanding of a course’s focus is critical to making sure the training aligns with your personal goals or career objectives.

Some programs focus intensely on deep, niche coaching training (of which the ICF has fifteen subcategories), and some programs will supply you a solid foundation of coaching, while also preparing you to start, run, and maintain your coaching practice as a functional business. Identifying a program that fits your goals will ensure that the training itself resonates with you, and helps you navigate a path to success as a life coach.

Culture Compatibility

This is one of the more subjective aspects to consider since it’s admittedly difficult to determine a cultural fit from a website tour or other promotional or marketing materials. While it’s difficult to discern, finding a compatible culture is no less important than any other aspect of your training.

Some programs will have a more relaxed pace, while others will be incredibly dense with material. Instructors will have varied backgrounds and qualifications as well, which can make them a better or worse fit for your needs. The culture of the course also includes its size, and with larger programs, you’ll find you have more independence, while smaller programs are more collaborative and intimate.

Wrapping Up

The field of life coaching is incredibly dynamic and rewarding, but while many overlook it, getting certified is more than just getting a piece of paper that says you can do what you say you can; it’s a physical testament to the effort and dedication you have to excellence, professionalism, and ongoing growth.

In summary, the program we recommend to most aspiring coaches is Coach Training Alliance, as it offers an ideal balance of pedigree and cost.

If you’re not restricted by budget and are willing to travel for in-person coach training as well, iPEC is a great option.

And lastly, Coach U is a solid choice as well, with a long-standing history of excellence in coach training.

The three programs we’ve discussed stand out from the rest due to their reputations, ICF accreditation, continuous innovation in pedagogy, and overall reputation. These courses are not only recognized for helping you learn critical coaching skills but also for preparing coaches to become entrepreneurs in the thriving coaching space.

No matter what course you end up choosing, make sure that you stay focused on the core purpose of becoming a life coach, which is to help people become the best version of themselves, and that includes you. Stay motivated and determined, and before you know it, you’ll proudly join the ranks of certified life coaches around the globe.

Historically, suicide prevention has focused on the mental health risk factors that might lead an individual to want to die. But while such an approach is intuitively appealing, it isn’t working. That is the opinion of Michael Anestis, executive director of the New Jersey Gun Violence Research Center. In 2022 the gun suicide rate in the U.S. reached an all-time high: it increased by 1.6 percent from a year earlier and resulted in 26,993 deaths. Our history of leaning on risk factors hasn’t made us any better at predicting who will die, Anestis says.

That’s why researchers and suicide prevention advocates have taken a new approach: making the surrounding environment safer so that those at risk (whether they know it or not) are less likely to die by suicide. A similar policy in Israel brought about a 57 percent reduction in the suicide rate within the military. It was not just the increased mental health awareness at work but also the behavioral measure of not allowing people to take their guns home when they were off duty, observes a 2016 article in the journal European Psychiatry.

Anestis thinks that we could see comparable results in the U.S. From 2012 to 2020 he lived and worked in southern Mississippi, a state with the fourth-highest rate of gun deaths. Spending eight years in the Deep South made him realize that he had to find a way to reach those whom he cared for deeply, even though their views about guns were much different from his own.

People who own firearms don’t want to accidentally get hurt or hurt others, he says, but they view the risk that firearms pose to their owners as one worth taking. Still, Anestis contends that common ground for widespread secure storage measures is possible. Research that Anestis published in the February 2021 edition of the American Journal of Public Health showed that “lethal means counseling” for gun owners resulted in a wider adoption of safe storage methods.

Scientific American spoke with Anestis about a new training program that he’s leading called Project Safe Guard, which provides neutral figures—such as military unit leaders, barbers and faith leaders—with the tools to educate firearm owners about safety measures storing their weapons, especially in times of despair.

[An edited transcript of the conversation follows.]

People who weren’t trained as psychologists have long spoken to callers on suicide hotlines, but now a new, broader approach to suicide prevention involves training them to do what’s called “lethal means counseling.” Can you explain the program?

It’s called Project Safe Guard, and it’s about training not only clinicians but also community members to talk with firearm owners about the ways that they can store their firearms securely and the circumstances in which they should consider doing so. The idea behind it is to make the environment safer so that when someone is in a difficult place, they’re less likely to have click-and-ready access to their firearms.

The training involves peer-to-peer counseling where individuals such as barbers and faith leaders talk with people who may be more likely to open up to them in a moment of crisis. The training may also involve police and military leaders training their subordinates on how to safely store a firearm either in their homes or using outside storage facilities. We’re trying to change social norms both on a micro and a macro level using credible messengers. At the same time, we’re strategically training those who tend to talk to people in their most difficult moments, giving them the tools to have a reasonable, persuasive conversation with those in need.

How do you choose the types of people to train in the program?

In our first go-around this year, we’re planning on training faith leaders and barbers. These are folks who are generally not seen as having political agendas. They’re well-suited to talk to people in moments of distress, and they’re often trusted with personal information. Even people who are more likely to keep their pain to themselves may open up to a faith leader or a barber. In the future we’re hoping to train divorce attorneys and bartenders for many of the same reasons listed above.

We want people to learn to have conversations about this that don’t feel awkward or political and don’t resemble a public service announcement. It’s all in an effort to shift social norms for how people think about their firearms. For this to happen, they need to encounter the message of secure storage from a number of convincing sources in multiple contexts in order for there to be an internal shift in beliefs. We’re normalizing changes using people who don’t feel like outsiders coming in and telling gun owners what to do.

What are some of the techniques that can be used to connect with gun owners and open their eyes to the importance of safe storage?

We use an approach called motivational interviewing, an intervention that works within a person’s value system to leverage their intrinsic motivation and make positive changes in their life. Some people don’t want to change, and you can’t make them, but the idea is to avoid conflict, which is really important for a cultural and political issue such as firearms.

Individuals are taught to ask open-ended questions to initiate a conversation around firearm storage. For example, asking questions such as: “How do you store your firearms?” “What do you use or not use, and what are your reasons for it?” “Are there any circumstances in which you think it might make sense to not have as quick access to your firearms?” If they respond with “I haven’t really thought about that,” you might say: “What if there are kids in the home, or what if you’ve been drinking, or what if you haven’t been feeling quite like yourself lately? Are those situations that you might consider storing your firearm a bit more securely?” It’s about opening up a conversation and seeing the places where a firearm owner might be willing to make changes.

You write that those who die when using firearms are less likely to engage the health care system. Can you discuss this?

The data are pretty clear that those who die by firearms are less likely to have sought mental health care at the time of their death compared with folks who die by suicide using other methods. It’s very common for those around that person to say that they never saw this coming because the person who died kept their feelings to themselves. We’ve got this problem in the U.S. where those who are most likely to die by firearm suicide aren’t telling anyone what they’re thinking, which makes it more difficult to help them. Project Safe Guard is an opportunity to reach this group in a way that mental health services seem to be falling short. We don’t have a whole lot of data on why these people don’t seek care, but we think it comes from traditionally masculine ideas about solving your own problems and not openly discussing feelings, as well as a certain level of distrust in the health care system and mental health care in general.

What are the next steps in training people?

We’re planning on doing large-scale training sessions in New Jersey in the coming year with faith leaders and barbers. And we also have plans to integrate the Army and the National Guard. Additionally, a former student of mine, Claire Houtsma, a suicide prevention coordinator at the Southeast Louisiana Veterans Health Care System, is training veterans to engage in these conversations with their peers. There are also other approaches to lethal means counseling beyond our program, such as Counseling on Access to Lethal Means (CALM), which is a training course directed at health care and social service workers. Our end goal is to take this as far as it will go by getting it in front of people’s eyes enough times that it has the potential to develop its own momentum.

If you or someone you know is struggling or having thoughts of suicide, help is available. Call or text the 988 Suicide & Crisis Lifeline at 988 or use the online Lifeline Chat.

Apex Coaching Partners Founder Rick Barnes

Coaching has emerged as a powerful tool for personal growth and development in recent years. For over two decades, Apex Coaching Partners has provided specialized coaching services to help high-achieving clients obtain positive transformation.

Apex Coaching Partners Founder Rick Barnes’ Journey

After overcoming his own multi-year struggle with addiction in his early 20s, Rick Barnes found purpose working in the entertainment industry. He helped manage musicians through their tours and supported celebrities facing similar challenges to those he had endured.

Through these formative experiences, Barnes discovered his true calling – empowering others to find healing and betterment through coaching. The phrase “NO MATTER WHAT” became a motivating mantra during his recovery that fueled his desire to guide others through adversity.

“I knew firsthand the pain that dysfunction can cause and the joy that growth can bring,” Barnes has commented. “My vision was to create a company focused on guiding people through transformative coaching.”

In 2001, Barnes founded his coaching business to provide personalized support services aligned with this mission.

Specializing in the Entertainment Industry

What sets Apex Coaching Partners apart is their specialty in working with high-achieving artists and creatives, particularly those in the entertainment industry.

The entertainment world poses unique stressors and temptations that can derail careers. By understanding these dynamics, Apex can provide customized holistic support tailored to clients’ needs.

“We know the entertainment industry and culture inside and out,” Barnes has stated. “We understand the complex challenges our clients face. That allows us to help them thrive personally and professionally.”

Techniques for Transformation

Apex utilizes diverse techniques to promote lasting transformation. These include integrative wellness practices like yoga, meditation and fitness training, 12-step programs, somatic and trauma release body therapies, and mindfulness practices.

“Transformation requires digging deep, so we pull from a wide toolkit to support our clients physically, mentally and spiritually,” Barnes has commented.

Apex carefully assembles a client “transformation team” comprising agents, managers, assistants, intervention specialists, coaches and clinicians. By surrounding clients with support, Apex provides integrative care.

The company also maintains strategic partnerships with treatment centers, retreats, and a global network of wellness professionals. This allows them to build comprehensive client teams.

Leading with Innovation

Apex Coaching Partners stays on the cutting edge by continually integrating the latest clinical approaches. All Apex coaches undergo rigorous training in techniques like DBT and trauma-informed care.

DBT (dialectical behavior therapy) provides research-backed tools to address addiction, depression, emotional dysregulation, and other behavioral challenges. Trauma-informed care helps clients safely process trauma.

“We invest heavily in training our coaches in innovative techniques,” Barnes has emphasized. “It allows us to make a real impact for clients struggling with deeply entrenched issues.”

Commitment to Continuous Improvement

Apex remains dedicated to continuously improving their services. They solicit ongoing feedback through client surveys and coach exit interviews. This allows Apex to assess coaching effectiveness and client satisfaction.

“As leaders in coaching, we owe it to our clients to keep getting better,” Barnes has asserted. “Our commitment to evolving through feedback sets us apart.”

Based on client input, Apex regularly fine-tunes their approach, integrates new modalities, and matches clients to optimal coaches. Their agility and client-centered focus have led to extraordinary results.

Expanding Their Reach  

As Apex Coaching Partners expands into Las Vegas, a burgeoning hub for entertainment, their vision is to have the same positive impact on clients there as they’ve had in Hollywood. Vegas brings fresh risks that Apex is equipped to help clients overcome.

The company now also works with business leaders, politicians, and other high achievers beyond entertainment who can benefit from Apex’s specialized coaching.

“We’ve seen the immense value our services provide to entertainers for over 20 years,” Barnes has commented. “We look forward to supporting more diverse clients across sectors who share a drive to Improve and thrive.”

Upcoming Retreat: MotoClarity

An upcoming motorcycle wellness retreat called MotoClarity encapsulates Apex’s holistic philosophy. This 5-day exclusive camping retreat combines scenic rides, integrative practices like breathwork and meditation, and group bonding.

“MotoClarity is designed to help riders decompress, reflect, and tap into the restorative power of the open road,” Barnes has said. “It represents a new frontier for Apex in bringing transformation beyond our core clientele.”

Whether supporting an actor through crisis or guiding self-discovery, Apex continually finds new ways to connect with clients’ desire for growth.

The Path Forward

Apex Coaching Partners has delivered transformative results for over 20 years. Their understanding of clients’ needs, team-based approach, and innovative techniques like DBT and trauma-informed care enable meaningful change.

Apex’s impact shows the power of coaching. By evolving and expanding their reach, Apex remains committed to helping diverse clients pursue fulfillment.

“We meet people where they are and guide them to realize their potential,” Barnes has stated. “There’s nothing more gratifying than watching our clients thrive. We look forward to serving new clients with the same care, passion and excellence that’s defined our work for the past two decades.”

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