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Killexams : SalesForce Salesforce book - BingNews
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https://killexams.com/exam_list/SalesForceKillexams : Salesforce shares fall despite better-than-expected earnings
Salesforce reported better-than-expected results last quarter.
The company says it dialed back spending on cloud-based software offerings in an uncertain economy.
Salesforce Chief Financial Officer Amy Weaver said the company faced continued macroeconomic pressures in the United States and that demand from financial services and technology companies slowed in the quarter.
In the current quarter, Salesforce expects revenue of between $8.51 billion and $8.53 billion.
That would be growth of about 10% from last year. Analysts were expecting revenue of $8.49 billion.
Reuters contributed to this report.
Wed, 31 May 2023 20:44:00 -0500en-UStext/htmlhttps://www.msn.com/en-us/money/markets/salesforce-shares-fall-despite-better-than-expected-earnings/ar-AA1bYrcvKillexams : Inactive, unmaintained Salesforce sites vulnerable to threat actors
Improperly deactivated and unmaintained Salesforce sites are vulnerable to threat actors who can gain access to sensitive business data and personally identifiable information (PII) by simply changing the host header. That’s according to new research from Varonis Threat Labs, which explores the threats posed by Salesforce “ghost sites” that are no longer needed, set aside, but not deactivated. These sites are typically not maintained or tested against vulnerabilities, while admins fail to update security measures according to newer guidelines. However, they can still pull fresh data and are easily exploitable by malicious actors, the researchers said.
The research follows a accurate report from Okta, which warned that inactive and non-maintained accounts pose significant account takeover security risks with cybercriminals adept at using information stolen from forgotten or otherwise non-upheld accounts to exploit active accounts. Meanwhile, Google announced that it is updating its inactivity policy for Google Accounts to two years on security grounds, meaning that if a personal account has not been used or signed into for at least two years, it may delete the account and its contents. Google stated that abandoned accounts are at least ten-times less likely than active accounts to have multifactor authentication set up and typically rely on password reuse, making them particularly vulnerable to compromise.
What are Salesforce ghost sites?
Salesforce ghost sites are typically created when companies use custom domain names instead of unappealing internal URLs so partners can browse them, Varonis Threat Labs wrote. “This is accomplished by configuring the DNS record so that “partners.acme.org” [for example] points to the lovely, curated Salesforce Community Site at “partners.acme.org. 00d400.live.siteforce.com.” With the DNS record changed, partners visiting “partners.acme.org” will be able to browse Acme’s Salesforce site. The trouble begins when Acme decides to choose a new Community Site vendor, the researchers said.
Like any other technology, companies might replace a Salesforce Experience Site with an alternative. “Subsequently, Acme modifies the DNS record of “partners.acme.org” to point toward a new site that might run in their AWS environment,” Varonis Threat Labs added. From the users’ viewpoint, the Salesforce Site is gone, and a new Community page is available. The new page might be completely disconnected from Salesforce, not running in the environment, and no obvious integrations are detectable.
However, the researchers discovered that many companies stop at just modifying DNS records. “They do not remove the custom domain in Salesforce, nor do they deactivate the site. Instead, the site continues to exist, pulling data and becoming a ghost site.”
Attackers can exploit Salesforce ghost sites by changing the host header
As a ghost site remains active in Salesforce, the siteforce domain still resolves, meaning it’s available under the right circumstances, the researchers said. “A straightforward GET request results in an error — but there is another way to gain access. Attackers can exploit these sites by simply changing the host header.” This tricks Salesforce into believing that the site was accessed correctly, and Salesforce would serve the site to the attacker, they added.
Although these sites are also accessible using the full internal URLs, these URLs are difficult for an external attacker to identify, the researchers pointed out. “However, using tools that index and archive DNS records — such as SecurityTrails and other similar tools — makes identifying ghost sites much easier.” Adding to the risk is the fact that old, obsolete sites are less maintained and therefore less secure, increasing the ease of an attack.
Salesforce ghost sites found to host sensitive business data, PII
The Varonis researchers said they found many inactive sites with confidential data, including sensitive business data and PII, that was not otherwise accessible. “The exposed data is not restricted to only old data from when the site was in use; it also includes new records that were shared with the guest user, due to the sharing configuration in their Salesforce environment.”
Sites that are no longer in use should be deactivated, the researchers advised, along with highlighting the importance of tracking all Salesforce sites and their respective users’ permissions — including both community and guest users. Varonis Threat Labs has also created a guide for protecting active Salesforce Communities against recon and data theft.
Thu, 01 Jun 2023 23:29:00 -0500entext/htmlhttps://www.csoonline.com/article/3697657/inactive-unmaintained-salesforce-sites-vulnerable-to-threat-actors.htmlKillexams : Better Buy: Adobe vs. SalesforceNo result found, try new keyword!Salesforce owns the world's largest cloud-based customer relationship management (CRM) platform. Like Adobe, it also expanded that ecosystem with additional cloud-based marketing, data analytics, and ...Sun, 28 May 2023 23:44:00 -0500text/htmlhttps://www.nasdaq.com/articles/better-buy%3A-adobe-vs.-salesforceKillexams : Salesforce Stock Dips on Earnings. Here's When to Buy
Salesforce (CRM) - Get Free Report has performed well this year, although it seems to have been overshadowed by other megacap tech stocks.
CONSTELLATION BRANDS, INC.
The software giant's shares are pulling back about 4.5% on Thursday after the earnings report. Salesforce stock is still up more than 60% this year.
But surges in the FAANG group, Nvidia (NVDA) - Get Free Report and a few others have overshadowed Salesforce, which garnered the spotlight with its impressive rally and the activists who became involved.
While revenue grew 10% year over year, it was “the slowest rate of gain since 2011.” That said, Salesforce still beat Wall Street's expectations for earnings and revenue.
Further, despite management forecasting about 10% revenue growth next quarter — a slower growth rate than the previous quarter's — it still topped analysts’ expectations. Full-year guidance was solid too.
Usually a top- and bottom-line beat and above-consensus guidance are enough to spur a stock rally. But Salesforce has already rallied quite a bit, so a mild pullback is a reasonable response.
Salesforce shares cleanly broke out over the $200 level, then ran to the $220 to $225 zone, where it found resistance. This zone was previous resistance and contains the 50% retracement from the 52-week low up to the all-time high.
Since the numbers were short of a blowout quarter and guidance, this was a reasonable area for the shares to stall out. That’s why we were targeting this area as our upper price target on the breakout trade.
Aggressive buyers are likely nibbling at Salesforce stock here, as it bounces off the 21-day moving average and did nothing wrong from an earnings standpoint.
But the more attractive dip-buying spot is near $200.
Near that mark we find the 10-week and 50-day moving averages, as well as that prior breakout level.
The beauty of this zone? Buyers will quickly know whether they are right or wrong. Either this area holds as support and the shares bounce, or it fails and the stock closes below $200.
If support fails, it could open up the low-$190s as a possible landing spot.
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Thu, 01 Jun 2023 09:11:00 -0500en-UStext/htmlhttps://www.msn.com/en-us/money/other/salesforce-stock-dips-on-earnings-here-s-when-to-buy/ar-AA1c03EXKillexams : 5 Skills Required To Become a Salesforce Developer
With the growing demand for Salesforce developers, more and more people are showing their interest in learning Salesforce. With its wide range of features and capabilities, Salesforce offers lucrative career opportunities for professionals looking to build successful careers as Salesforce developers.
However, to become a master in this field, it's important to hold a specific set of skills that will set you apart from the competition.
Here are the top five skills required to embark on a successful Salesforce development career:
Salesforce Platform Knowledge:
It's essential to have a thorough understanding of the Salesforce platform before you start your career as a Salesforce developer. Learn about the key elements and features provided by each Salesforce product, such as Sales Cloud, Service Cloud, and Marketing Cloud. Learn about the objects, fields, workflows, and security models available in Salesforce. Also, recognize declarative development, which enables you to create applications without writing code, as well. A strong foundation in Salesforce platform knowledge will serve as the building block for your development expertise. Check out igmGuru’s Salesforce training to learn more about Salesforce.
2. Apex And Visualforce:
The programming language Apex was created expressly for customizing and expanding Salesforce. You need to get a solid grasp of Apex if you want to become a skilled Salesforce developer. Study the best practices for Apex development's syntax, data types, control structures, and other elements. Apex is essential for developing custom business logic and automation on the Salesforce platform. Learn Visualforce, a markup language used to create unique user experiences within Salesforce, in addition to Apex. Mastering Apex and Visualforce will empower you to create tailored solutions and enhance the functionality of Salesforce applications.
3. Lightning Component Framework:
Salesforce Lightning is a modern and dynamic framework that allows developers to build intuitive user interfaces. Lightning Components are reusable, modular units that can be combined to create seamless user experiences. As a Salesforce developer, it is essential to develop skills in building Lightning Components using the Aura framework and Lightning Web Components (LWC). Learn about the architecture, events, and data-binding mechanisms involved in Lightning Components. By mastering the Lightning Component Framework, you can craft visually appealing and highly interactive interfaces, elevating user satisfaction and productivity.
4. Integration and APIs:
Integration is a fundamental aspect of Salesforce development. Organizations often require Salesforce to communicate with external systems, such as payment gateways, ERP systems, or social media platforms. To meet these demands, you must possess a strong understanding of integration concepts and be proficient in working with APIs (Application Programming Interfaces). Familiarize yourself with REST and SOAP APIs, as well as authentication and authorization mechanisms. Additionally, explore integration tools like Salesforce Connect and Heroku that expand your capabilities further. With solid integration skills, you can seamlessly connect Salesforce with external systems, enabling data flow and system interoperability.
5. Problem-Solving and Analytical Thinking:
In addition to technical skills, Salesforce developers must excel in problem-solving and analytical thinking. As you work on projects, you will encounter complex business requirements and need to find creative and efficient solutions within the Salesforce platform's confines. Develop your ability to analyze problems, break them down into manageable components, and devise effective strategies to overcome them. Enhance your problem-solving skills by staying curious, seeking best practices, and actively engaging with the Salesforce developer community. By fostering your problem-solving and analytical thinking skills, you will tackle challenges with confidence and deliver innovative solutions.
Becoming a successful Salesforce developer requires a combination of technical expertise and soft skills. Acquiring Salesforce platform knowledge, mastering Apex and Visualforce, delving into the Lightning Component Framework, understanding integration and APIs, and nurturing problem-solving and analytical thinking abilities are essential for your development journey. Additionally, remember to stay updated with the latest Salesforce releases, certifications, and industry trends to stay at the forefront of the field. With determination, continuous learning, and a passion for Salesforce development, you can embark on a fulfilling and rewarding career as a Salesforce developer.
Ravikant loves pursuing excellence through writing and his dedication to technology clearly shows in any draft. He has published many articles in several technology magazines and websites. As a technical writer, he holds 8+ years of experience. He currently writes for igmGuru, a global ed-tech company that offers certification and training for diverse trending courses. He has covered many trending technologies like IoT, machine learning/artificial intelligence, data science with Python, cloud computing, business intelligence, IT, SAP, project management, and more.
Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.
Marc Benioff, co-founder and CEO of Salesforce, speaks at an Economic Club of Washington luncheon in Washington, DC, on Oct. 18, 2019.
Nicholas Kamm | AFP | Getty Images
Salesforce (CRM) topped expectations in the first quarter of its fiscal year 2024, while providing strong guidance for the second quarter and raising its margin outlook for the rest of the year — once again proving that this is a transformed company balancing profitable growth at scale.
Wed, 31 May 2023 22:55:00 -0500entext/htmlhttps://www.cnbc.com/2023/05/31/salesforces-quarterly-results-show-benioff-can-deliver-.htmlKillexams : Salesforce Reports A Decent Quarter With A Big AI Promise
Salesforce Inc CRM not only topped estimates across the board but also raised full year earnings guidance. However, stock dropped 7% upon the report owed to the fact that capital expenditures were higher than expected.Its shares are under pressure as customers are backing away from consulting deals with the software giant experiencing its slowest pace of growth in 13 years. Salesforce is another tech powerhouse that integrated AI tools into its business, but it is behind its rivals Microsoft Corporation MSFT and Google.
First Quarter Highlights
For the quarter ended on April 30th, revenue amounted to $8.25 billion, topping Refinitiv’s consensus of $8.18 billion. But the revenue rise of 11% was overshadowed by a 36% rise in capital expenditures that amounted to $243 million, greatly topping by StreetAccount consensus of $205 million. The resulting net income amounted to $199 million, or 20 cents per share, rising from last year’s quarter when it amounted to $28 million, or 3 cents per share. Adjusted earnings amounted to $1.69 per share, below Refinitiv’s estimated of $1.61 per share.
Second Quarter Guidance
Adjusted earnings were guided in the range between $1.89 and $1.90 per share on the back of a revenue range between $8.51 billion and $8.53 billion. Analysts gathered by Refinitiv guided for adjusted earnings of $1.70 on revenue of $8.49 billion.
With the revenue forecast remaining intact, adjusted earnings were lifted compared to the guidance provided in March. They are now expected in the range between $7.41 and $7.43 per share on $34.5 billion to $34.7 billion in revenue. Refinitiv’s poll of analysts guided for a fiscal year revenue $34.65 billion with resulting adjusted earnings of $7.14 per share. As CEO Marc Benioff stated, with the operating margin for the quarter significantly exceeding the target, it is now called at 28% for the fiscal year, compared to 27% guided back in March.
Chief Operating Officer Brian Millham noted the trend of clients taking longer to close deals and are looking at them more carefully. Also, professional service businesses are seeing a weakened demand for multiyear transformations as consumers are more interested on quick wins and strategies that bring value as soon as possible. In response, Salesforce is making efforts to automate the sales process and Boost the productivity of its salespeople. Chief Financial Officer Amy Weaver expects those issues to remain.
The AI Race Against Microsoft And Google
During the reported quarter, Salesforce revealed it is following Microsoft’s footsteps as it announced an AI tool its salespeople will use. Einstein GPT is a generative artificial intelligence technology designed to help salespeople, marketers and customer-service agents be more efficient at their jobs. Even the mighty Google got threatened by ChatGPT, as instead of “googling” questions on Google, one can just ask the ChatGPT. Although Google launched Bard AI in response, it was actually one of the first in the conversational game but it missed the boat by launching its own consumer product based on Lamda. Google is hoping to turn things around with Bard which is powered by the language model, but Microsoft is the one troubling Salesforce as besides AI tools, it is its main competitor with Dynamics 365. But, CEO Marc Benioff promises a revelation through Salesforce’s AI-enhanced products that will be added to one of the company’s most recently acquired assets, the messaging platform Slack.
All in all, Salesforce reported a decent quarter with a profit rise of 68% year-to-date by the market close. With AI claimed to be the company’s biggest assets, Salesforce promises to be a worthy rival to Microsoft and Google in this arena.
DISCLAIMER: This content is for informational purposes only. It is not intended as investing advice.
Fri, 02 Jun 2023 04:24:00 -0500text/htmlhttps://www.benzinga.com/23/06/32694143/salesforce-reports-a-decent-quarter-with-a-big-ai-promiseKillexams : Salesforce's AI Strategy Is 'Firming Up': 4 Analysts On Q1 Print, Outlook
Shares of Salesforce Inc (NYSE:CRM) tanked in early trading on Thursday, despite the company reporting upbeat revenues and earnings for its first quarter.
The report came amid an exciting earnings season. Here are some key analyst takeaways from the earnings release.
Piper Sandler On Salesforce
Analyst Brent Bracelin maintained an Overweight rating, while raising the price target from $230 to $248.
Salesforce reported earnings growth ahead of Street expectations and raised its full-year operating margin guidance, which “reinforces the commitment to cost optimization efforts and improving profitability against a challenging macro,” Bracelin said.
“The Gen AI strategy appears to be firming up, with a formal AI investor event, product demos, and new innovations scheduled to be hosted in New York on Monday, June 12,” he added.
Mizuho Securities On Salesforce
Analyst Gregg Moskowitz reiterated a Buy rating, while raising the price target from $225 to $240.
While Salesforce’s first-quarter results were “solid,” its second-quarter guidance was “subdued and only in line with consensus,” Moskowitz wrote in a note. “More importantly, we continue to believe CRM's outlook signals a new chapter dictated by profitable growth above all else,” he added.
“Mgmt noted strong early interest in its GenAI products, and we expect this will drive much greater automation, along with better sales productivity,” the analyst said.
Check out other analyst stock ratings.
Needham On Salesforce
Analyst Scott Berg reaffirmed a Buy rating and price target of $230.
Salesforce’s operating margins were “10pts higher Y/Y at 27.6%, led by S&M expense that was 500bps lower,” Berg wrote in a note.
”While incremental softness in domestic U.S. sales weighed on reiterated full-year revenue guidance, the 1pt increase in the operating margin from 27% to 28% is at least in line with expectations and is a clear signal the company is more committed to its 30% target than prior financial discussions,” he added.
Oppenheimer On Salesforce
Analyst Brian Schwartz maintained an Outperform rating and price target of $235.
Salesforce delivered “mixed” results for the quarter, which “overcame a low bar” and raised its full-year operating margin, EPS and cash-flow guidance, Schwartz said.
Macro headwinds and business transformation initiatives “impacted the sales execution in F1Q, and left a large decel in the F2Q CRPO billings growth guidance (5% versus 12% in F1Q) despite an easier y/y comparison,” the analyst wrote. “Also, the CRPO and revenue upside in F1Q didn't yield a higher FY2024 revenue guidance which implies a softer top line view for F2Q-F4Q:2024 versus three months ago,” he added.
CRM Price Action: Shares of Salesforce had declined by 4.48% to $213.38 at the time of publishing Thursday.
Thu, 01 Jun 2023 06:16:00 -0500entext/htmlhttps://markets.businessinsider.com/news/stocks/salesforce-s-ai-strategy-is-firming-up-4-analysts-on-q1-print-outlook-1032365289Killexams : Marc Benioff touts Salesforce's 'performance culture' as the cloud giant speeds towards the profit margins Wall Street wants
Salesforce upped full-year guidance for adjusted operating margin profits as it appeases activist investors.
CEO Marc Benioff said the company's "performance culture" is fueling that profitability.
Insider previously reported that Salesforce employees are facing heightened performance pressure.
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Salesforce on Wednesday lifted guidance for its profit margins for its full fiscal year, a signal that the cloud software giant's major restructuring plan announced in January is paying off for investors.
Guidance for the company's adjusted operating margins for its current fiscal year, 2024, has been raised to 28%, CEO Marc Benioff said on Salesforce's first-quarter earnings call Wednesday.
That is a significant stride towards the company's goal of exceeding 30% adjusted operating margins in the next two years, a goal Insider reported in February. A group of activist investors, including Elliott Management and Starboard Value, have called on Salesforce to Boost its margins beyond 30% as soon as possible. Salesforce has historically prioritized revenue growth over profits.
Profit margins improved in the first quarter largely thanks to the company's restructuring plans, which included laying off 10% of its workforce and shedding office space. Since January, Salesforce has laid off thousands of workers.
Chief financial officer Amy Weaver said on the call that the restructuring plan has at this point been "largely completed."
Both Benioff and chief operating officer Brian Milham touted the company's "performance culture" for driving its results in the first quarter. Revenue for the quarter was $8.25 billion, up 11% from the year prior and beating Wall Street estimations.
But that focus on performance will likely not be easing up anytime soon. Executives on the call noted that customers are continuing to closely monitor spending on the company's software and services, following a pandemic-fueled boom and demand for its cloud-based customer relationship management products. "Customers are continuing to scrutinize every deal," Benioff said.
Milham stressed that the company is strongly focused on productivity and increasing average order size by bundling products together.
AI is also a major focus for Salesforce. Benioff spent much of the call detailing the company's accurate efforts in AI, such as Slack GPT, Slack's platform that integrates and automates with large language models.
Do you work at Salesforce and have insight or information to share? Contact Ellen Thomas on Signal at 646-847-9416 or firstname.lastname@example.org using a nonwork device.
Wed, 31 May 2023 11:20:00 -0500en-UStext/htmlhttps://www.businessinsider.com/salesforce-ceo-praises-performance-culture-as-profit-margins-improve-2023-5Killexams : Salesforce.com Q1 Earnings Preview: Another beat on the cards, AI in focus
Enterprise software provider Salesforce.com (NYSE:CRM) is scheduled to announce Q1 results on Wednesday, May 31, after market close.
Over the last 3 months, EPS estimates have seen 26 upward revisions. Revenue estimates have seen 24 upward revisions and 2 downward.
As technology stocks ride a massive AI wave spurred by Nvidia's blowout guidance, investors will look out for details on Salesforce's (CRM) generative AI Einstein GPT. Shares of the software firm climbed 61% YTD, outperforming the S&P 500's 10% gain.
Wedbush said Salesforce.com (CRM) will likely show "increased deal stability" in Q1 and modest upside to expectations, given stronger cross-sell activity. It expects more AI commentary as "this could increase revenue by $4B+ annually by 2025."
SA contributor Chetan Woodun believes it may not be the right time to invest in Salesforce (CRM). "Key items to look out for are generative AI orders, willingness of customers to pay for additional services, and whether CRM is able to sustain profitability."
Salesforce (CRM) surged after it provided a strong sales forecast to go along with upbeat Q4 results. At the time, it projected Q1 adjusted EPS of $1.60-$1.61 and revenue of $8.16B-$8.18B.
Evercore lauded the results, saying Salesforce (CRM) is embracing a new reality by focusing on profitability, due in part to the presence of five activist investors.