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SpaceX on Sunday performed a static fire test of a new Super Heavy booster at its launch site in South Texas. The ignition of 33 engines proved to be a spectacle, and there were positives and negatives to be taken away from the short-duration test firing.

On the plus side, the rocket—dubbed Booster 9, as it is the ninth to be built as part of SpaceX's iterative design methodology—survived the test and appeared to be in good shape afterward. Also on the positive side of the ledger, the company's radically rebuilt ground systems, with an enhanced water suppression system, appeared to function well in protecting the rocket and the launch pad.

However, the test did not run a full duration. It ended after 2.74 seconds, according to SpaceX's webcast, short of the planned five seconds. Moreover, four of the rocket's 33 main Raptor engines shut down prematurely. This indicates that SpaceX is still struggling with the reliability of its Raptor engines despite intense work to Boost their performance. This rocket is powered by "Raptor 2" engines, and SpaceX is working on an upgraded "Raptor 3" version to address reliability.

A step forward

Even so, Sunday's testing marked a step forward for SpaceX, bringing the company closer to a second launch of its Starship vehicle. A full stack of the rocket includes the Super Heavy booster and Starship upper stage. It is not known whether SpaceX plans to perform additional tests of this booster or gleaned enough data on Sunday to press ahead with a launch attempt this fall.

Accordingly, it is also not clear how far SpaceX is from a second Starship launch attempt. For the sake of comparison, a period of 70 days elapsed between the static fire test of Booster 7, which powered the first Starship launch, and its liftoff. This debut launch attempt, on April 20, failed after engine issues and other problems doomed the flight of the booster stage.

However, the fact that this latest test took place on a Sunday—SpaceX can only close the road leading to its launch site and Boca Chica Beach on a few weekend days per year—indicates there is some sense of urgency with this launch campaign.

SpaceX has made considerable progress since the April 20 launch attempt, which caused serious damage to the company's Orbital Launch Mount and associated ground hardware in South Texas. Most notably, engineers and technicians have installed a large water deluge system and performed what appeared to be a successful test of it on July 28.

This system includes a thick perforated steel plate beneath the rocket through which jets of water are fired to offset the heat and acoustic energy of 33 Raptor engines firing simultaneously. On Sunday, the result of this new water deluge system was the production of an immense amount of steam, as intended.

During the April launch attempt, the lack of a sound suppression system led to significant damage, including the rupture of concrete chunks from the launch pad that rained down debris for miles around the Starbase location. That is one area of concern being looked at by the Federal Aviation Administration, as SpaceX seeks a new launch license; and it is also the subject of a lawsuit filed by environmental groups against the Federal Aviation Administration to stop the issuance of a new license.

Data needed for regulators

It is likely that SpaceX collected copious amounts of data about the performance of the revamped launch site and water deluge system on Sunday in order to provide information needed by the Federal Aviation Administration as part of the launch licensing process.

Another issue yet to be resolved is the rocket's flight termination system, which would be used to destroy the rocket in case it veers off course during flight. Just less than 90 seconds into its debut flight, the Super Heavy booster's flight termination system was initiated. However, there was about a 40-second delay between the initiation of the system and the rocket breaking apart.

This time lag posed no safety issues with the rocket safely offshore, but it is an unacceptable lag for a system that is supposed to terminate flight almost immediately. Several days after this launch attempt, SpaceX founder Elon Musk said the problem could be solved with a "longer detonation cord" to make sure the propellant tanks are fully unzipped rapidly. However, he acknowledged that working through this issue with the Federal Aviation Administration may take some time.

"The longest lead item is probably requalification of the flight termination system," Musk said. Neither he nor the Federal Aviation Administration has provided any updates since.

Despite only recently taking to the skies, hydrogen-powered planes are already assuaging some skeptics about their role within a more sustainable airline industry. And while current prototypes won’t be making transoceanic flights anytime soon, their proofs-of-concept could guide better, more efficient, and larger craft in the years to come.

As Canary Media highlighted on August 2, two California-based startups’ have recently run multiple successful test flights for their experimental hydrogen gas fuel cell propeller planes. Both prototypes involve retrofitting existing turboprops to accommodate hydrogen fuel technology, albeit in slightly different ways to achieve different goals.

Universal Hydrogen’s 40-passenger Dash 8 prototype, for example, pairs an original jet fuel engine alongside a 1.2 megawatt fuel cell and 800-kilowatt electric motor. According to the company’s CTO Mark Cousin, the Dash 8 has successfully flown a total of nine times as high as 10,000 feet while at speeds upwards of 170 knots (195 mph). Meanwhile, ZeroAvia’s modified 19-seat Dornier 228 has flown 10 times at 5,000 feet while traveling at 150 knots without any issues. The company’s twin-engine turboprop includes one standard fuel setup, as well as a 600 kilowatt combination of hydrogen fuel cells and batteries.

[Related: This plane powered by hydrogen has made an electrifying first flight.]

Air travel has steadily rebounded following countries’ easing of COVID-19 lockdown precautions. While the numbers still aren’t pre-pandemic levels, they are expected to surpass them by 2025, according to the International Energy Agency (IEA). All those additional planes in the sky come with carbon emissions—roughly 800 metric tonnes of it, as of last year. In order to ensure a sustainable future, the IEA estimates that nations need to keep those CO2 levels below 1000 metric tonnes through the decade’s end. Unfortunately, the organization currently deems the airline industry “not on track” to achieving the goal.

For years, industry experts largely agreed that hydrogen fuel airplanes simply weren’t economically or logistically viable, given issues such as hydrogen canisters’ space requirements and their overall power outputs. Over time, however, both Universal Hydrogen and ZeroAvia intend to transition to liquid hydrogen, which packs more of a punch while also taking up less canister space.

[Related: Watch this sleek electric plane ace its high-speed ground test.]

Given the current technological landscape, flights that can completely run on hydrogen will still likely be restricted to shorter distance journeys, but that could still put a major dent in airline emissions. According to a new report from the International Council on Clean Transportation, even a retrofitted fuel-cell plane could generate one-third less CO2 over its entire lifetime compared to even “e-kerosene,” i.e. fuel made from water, carbon dioxide, and electricity.

“The question of how to create sustainable air travel has plagued the green movement for decades,” Dale Vince, an environmental entrepreneur planning to utilize ZeroAvia’s engine for passenger flights between England and Scotland, told the BBC in July. “The desire to travel is deeply etched into the human spirit, and flights free of C02 emissions, powered by renewable energy will allow us to explore our incredible world without harming it for the first time.”

Go First on Wednesday said that its test flights were successful. The airline also hinted that it would resume operations soon. Go First said in a tweet: “Signing the skies again with G8 after a long hopeful wait. We are so happy to tell you that our test runs were successful. A sign that we'll be back on the runway soon”.

The development comes days after the cash-strapped airline informed passengers on Twitter that it has cancelled all its flights till July 25 due to operational reasons. The airline further said: “We apologise for the inconvenience caused by the flight cancellations. We acknowledge the flight cancellations might have disrupted your travel plans and we are committed to providing all the assistance we can”.

Go First said the airline should be able to resume bookings shortly. Go First said: “As you are aware, the company has filed an application for immediate resolution and revival of operations. We will be able to resume bookings shortly. We thank you for your patience”.

This came days after the Directorate General of Civil Aviation (DGCA) granted conditional approval for the airline to resume flights with 15 aircraft or 114 daily flights. The DGCA stated that it accepted the resumption plan by Go First “subject to the outcomes of the writ petitions/applications” before the Delhi High Court and the National Company Law Tribunal (NCLT).

In order to resume its flight operations, Go First will be required to comply with regulatory requirements for holding an Air Operator Certificate (AOC) at all times. The airline will have to ensure fitness of all its aircraft engaged in the operations.

The DGCA added Go First’s aircraft will not be deployed for operations without a satisfactory handling flight. The DGCA said that the Resolution Professional working to revive the airline shall submit the proposed flight schedule by factoring in available resources in terms of airworthy aircraft, qualified pilots, cabin crew, AMEs, and flight dispatchers among other prerequisites.

It further said the Resolution Professional should send the proposal for consideration by the civil aviation after making arrangements for resumption of flight operations including interim funding needed for resumption of operations.

In May this year, Go First stopped flight operations after it filed for voluntary bankruptcy before the National Company Law Tribunal (NCLT). In its plea before the NCLT, the carrier alleged that the US-based engine maker Pratt & Whitney was unable to meet its obligations towards the airline, leading to the grounding of a large portion of its fleet.

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IRVINE, Calif., July 31, 2023 /PRNewswire/ -- Alpha Motor Corporation (Alpha), a leading innovator in the electric vehicle (EV) industry, proudly presents the world premiere of its groundbreaking Wolf electric truck driving prototype. This innovative vehicle represents a significant milestone in Alpha's commitment to providing sustainable and accessible electric mobility solutions to consumers worldwide.

Accelerating Towards Mass Production:

Alpha's highly anticipated test drive event for the Wolf electric truck proved to be an overwhelming success, leaving attendees in awe of the vehicle's exceptional performance, and driving experience. Held at a picturesque location in California, the event highlighted the prowess of the Wolf electric truck, solidifying its position as a game-changer in the electric vehicle industry.

The success of the Wolf electric truck test drive event is a resounding confirmation that Alpha has confidence in its strides toward production development. The test drive reaffirmed that Alpha is aligned to deliver an exceptional electric vehicle. Building upon this momentum, Alpha is expediting its efforts to produce more test vehicles, accelerating the pursuit of mass production.

In every step, Alpha is committed to efficiently navigating the production process, ensuring that the Wolf electric truck becomes available for customers worldwide, and propelling the world towards a sustainable and electrifying future.

Exceptional Driving Experience:

During the test drive, participants witnessed firsthand the unmatched driving capabilities of the Wolf electric truck. From the moment they took the wheel, it became evident that this electric truck was designed to deliver more than just efficient transportation—it provided an exhilarating and seamless ride.

The precision-engineered electric powertrain of the Wolf truck exhibited remarkable acceleration, delivering instant torque and swift response to driver inputs.

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Cruising through cities or venturing off-road, the Wolf impressed the drivers with its versatility and agility alongside smooth handling and stability.

Intuitive Design and Comfort:

Beyond its performance, the Wolf electric truck's interior captivated test drivers with its cabin comfort features and thoughtful details. The spacious cabin, designed to accommodate up to two passengers, ensured ample legroom and headspace for an enjoyable ride. Ergonomic controls and an intuitive infotainment system also provided a seamless and user-friendly experience inside the Wolf.

Safety is paramount at Alpha, and the Wolf electric truck is projected to satisfy expectations in this category. The Wolf truck is planned to be equipped with advanced safety features and innovative driver-assistance technologies to instill confidence in drivers. Created to inspire trust equally through busy traffic and challenging terrains, the Wolf provides a sense of security and joy in every ride.

Sleek and Powerful Operation:

The Wolf electric truck's powerfully sleek operation was one of its most notable qualities. The absence of typical engine noise astounded the participants and added to the peacefulness and tranquility of the drive. The electric powertrain's steady propulsion makes the Wolf perfect for both long distance and urban commutes, with the strikingly peaceful driving experience.

Engineering Excellence:

The Wolf electric truck is a result of Alpha's relentless dedication to engineering excellence and innovation. The prototype boasts a robust and utilitarian design, combining a sturdy body-on-frame construction with lightweight materials for enhanced efficiency and durability. Alpha's team of skilled engineers are in continuous development of the Wolf truck to equip the vehicle with optimal performance and safety standards.

Vehicle Specifications:

The Wolf electric truck exudes a commanding presence within a compact package: 4828mm (190in) long, 1900mm (75in) wide, and 1768mm (69in) tall. Catering to the diverse needs of modern drivers, the Wolf truck features a spacious and comfortable interior, accommodating two passengers in the base model and up to five passengers in the Superwolf truck. The Wolf truck was created for both personal and commercial use. Equipped with a cutting-edge electric powertrain performing remarkable acceleration and towing capabilities, the Wolf truck is a fun-to-drive electric vehicle that comes ready to take on everyday adventures.

Performance Specifications:

Alpha's engineering shines in the Wolf electric truck, incorporating a multitude of benefits to ensure that the vehicle's exhilarating performance results in an incredibly enjoyable ride. The Wolf truck's state-of-the-art electric drivetrain provides exceptional performance figures. Estimated top speed of 125 mph and a range target of up to 300+ miles on a single charge, it ensures a seamless and long-lasting driving experience. Additionally, the electric truck incorporates fast-charging technology, allowing users to recharge the battery quickly and efficiently.

Beyond the independent suspension system and integration of shock absorbers, the Wolf's low center of gravity, achieved through skillful battery placement, enhances its handling and responsiveness, making every turn a thrilling experience. The instant torque delivery of the electric powertrain ensures swift acceleration, allowing the Wolf to effortlessly surge forward, delivering a sense of power and excitement to the drivers. Moreover, the regenerative braking system not only maximizes energy efficiency but also delivers a smooth and controlled deceleration.

Additionally, the thoughtful cabin insulation minimizes external noise, creating a serene and whisper-quiet atmosphere inside the vehicle for the comfort of all passengers. From the engineering drawing board to real-world performance, the Wolf electric truck fuses innovative technology and passionate engineering, delivering an electric vehicle experience that is as fun as it is thrilling. Whether it's an urban drive or a rugged off-road adventure, the Wolf electric truck brings excitement to sustainability through its effortless driving experience, , setting a new standard for the future of electric mobility.

Efficient Production Plan:

Alpha is committed to manufacturing in the US and expediting the production process of the Wolf electric truck to meet the ever-growing demand for sustainable transportation. The company's highly streamlined production plan and strategic partnerships with leading suppliers ensure a swift and efficient assembly process, reducing waiting times for customers eager to own the Wolf truck.

Alpha's commitment to efficient car manufacturing is founded on several key pillars that streamline the production process. Firstly, the company employs state-of-the-art automation and robotics at various stages of assembly, optimizing precision and reducing production time.

Secondly, Alpha has established strategic partnerships with leading suppliers for a seamless and timely supply chain, minimizing delays and disruptions.

Thirdly, a modular approach to vehicle design enables easy integration of standardized components, simplifying production and reducing complexities. Additionally, Alpha emphasizes continuous process optimization, leveraging data-driven insights to identify bottlenecks and implement refinements for enhanced efficiency.

Lastly, a highly skilled and experienced workforce collaborates seamlessly to maintain the highest quality standards and ensure that each vehicle undergoes rigorous testing. By combining these elements, Alpha will be poised to efficiently manufacture cars, enabling the company to deliver innovative electric vehicles to the market with speed and precision, meeting the growing demand for sustainable mobility.

Market Accessibility:

Alpha believes in the democratization of electric vehicles, and the Wolf electric truck is no exception. With an affordable price point and various financing options, Alpha aims to make EV ownership accessible to a broader audience. The company's dedication to accessibility is driven by its vision of creating a sustainable future for all, one electric vehicle at a time.

Alpha's commitment to efficiently managing its capital expenditure (capex) is rooted in its differentiated operations, which go beyond the traditional automotive value chain. By leveraging innovative manufacturing techniques, strategic partnerships, and modular vehicle design, Alpha optimizes production costs while maintaining high-quality standards. The company's emphasis on automation and streamlined processes ensures cost-effective assembly, minimizing unnecessary expenses.

Furthermore, Alpha's direct-to-consumer sales model eliminates the need for intermediaries, allowing the company to offer competitive pricing and enhance market accessibility. This customer-centric approach gathers valuable insights directly from buyers, allowing Alpha to swiftly Boost production and market demand alignment.

Embracing a dynamic and adaptable business model that emphasizes efficiency and accessibility, Alphas will continue to expand its market reach, making electric vehicles more attainable and appealing to a broader audience.

Sales Strategy and Timeline:

Alpha plans to continue accepting pre-orders for the Wolf electric truck following its world premiere. Customers can join the waitlist for their Wolf truck through Alpha's official website. The company plans to roll out a comprehensive online platform which will simplify the ordering process and revolutionize the car buying experience.

Alphas will adopt a direct-to-consumer sales model to offer its electric vehicles in North America. Through its user-friendly website, customers can easily browse Alpha's electric vehicle lineup, access transparent pricing and financing options, and configure their vehicles according to their preferences. The website will facilitate a seamless and hassle-free online ordering process, allowing customers to place pre-orders for their desired electric vehicle models.

Additionally, Alphas plans to establish its own branded showrooms in key locations across North America, inviting potential buyers to experience the Wolf electric truck and other models firsthand. This direct sales approach empowers Alpha to build stronger relationships with its customers, understand their needs better, and offer personalized support, ensuring a delightful and engaging purchasing journey from start to finish.

Target Market:

Over the years of its operation, Alphas has meticulously conducted consumer research to understand the evolving landscape of the electric vehicle market. This investment to connect with customer needs has subsequently validated a strong demand for the Wolf electric truck, which has surged to over 11,000 preorder indications to date.

The Wolf's design, blending modern aesthetics with practicality, resonates deeply with electric vehicle buyers, making it a standout choice in the market. Alphas' target market encompasses a diverse range of eco-conscious consumers, adventure enthusiasts, and businesses seeking sustainable transportation solutions.

The company's market advantage lies in its unique ability to combine customer-centric product development with engineering excellence, allowing it to create electric vehicles that not only meet the demands of the market but also exceed expectations.

By staying ahead of industry trends and continuously improving its offerings based on customer feedback, Alphas has solidified its position as a trailblazer in the electric vehicle industry, reshaping the future of sustainable mobility.

Delivering the Future:

Alpha is dedicated to delivering an unparalleled customer experience from pre-order to delivery. The company is seeking to establish a robust logistics network to ensure efficient and timely deliveries to customers worldwide. Alpha's commitment to environmental responsibility extends to its delivery process, with a focus on minimizing carbon emissions and employing sustainable transport methods whenever possible.

"Alpha is excited to unveil the Wolf electric truck driving prototype, a testament to our relentless pursuit of innovation and sustainability. By combining engineering excellence with a customer-centric approach, we aim to accelerate the transition to electric mobility and make sustainable transportation accessible to all," said Alpha Motor Corporation.

Motion Driven by Heart:

At the core of Alpha's philosophy lies the belief that every aspect of mobility should be driven by the heart. This vision embodies the company's commitment to create not just innovative electric vehicles, but to infuse them with passion, compassion, and a deep understanding of human needs and aspirations.

"Motion Driven by Heart" encapsulates Alpha's dedication to more than just engineering and performance. It reflects the company's ethos of putting people and the planet first, fostering a strong emotional connection between drivers and their electric vehicles. The Wolf electric truck is not merely a means of transportation; it is an extension of one's values, lifestyle, and desire to make a positive impact on the environment.

Alpha envisions a future where electric vehicles empower individuals and communities to embrace sustainable living without compromising on performance or style. By providing access to affordable, dependable, and stylish electric vehicles, the company aims to create a global movement towards a cleaner, greener, and more interconnected world.

"We believe that electric vehicles should not only be technologically advanced but should also resonate with the hearts of our customers. Our 'Motion Driven by Heart' philosophy guides every decision we make, from design and engineering to production and customer experience," said Alpha Motor Corporation.

Alpha's unwavering commitment to environmental stewardship and social responsibility is evident in its actives collaborations with various environmental initiatives, aiming to reduce its carbon footprint and contribute positively to its communities.

As Alpha moves forward with speed and efficiency to bring the Wolf electric truck to the market, the company's vision of "Motion Driven by Heart" remains firmly embedded in its DNA. Through this vision, Alpha strives to inspire the world to embrace electric mobility with enthusiasm, compassion, and a shared commitment to a brighter, sustainable future.

About Alpha Motor Corporation

Alpha Motor Corporation (Alpha) is an award-winning American automobile company focused on manufacturing mobility solutions that Move Humanity®. We innovate sustainable transportation for the wellness of people and our environment by implementing advanced automotive technologies and disruptive industrial practices. Based in Irvine, California, Alpha is committed to creating the kinds of electric vehicles we believe the world has always wanted to see but that have not existed – until now.

Please contact pr@alphamotorinc.com for more information.

Related Links

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SOURCE Alpha Motor Corporation

Even though Brittany Berkovitz of Green Bay will no longer operate Hat-cetera in the Broadway District, she deserves a tip of the hat for the success she’s having as owner of the ATT Center, a mental health center in Bellevue.

Established in October 2021 as an individual private therapy practice, Berkovitz has expanded from a single-person office to a large clinic with three therapists, a nurse practitioner, and an office manager. That growth had her realizing that there weren’t enough hours in the day to run both businesses.

“Originally, Hat-cetera was something fun to do on the side,” she said. “I loved hats and thought, ‘Why not? This will be a fun side gig.’ But, as time went on, running a hat business turned out to be a lot harder than I thought it would be.”

She doesn’t regret a second of it, though. Now up for sale, Hat-cetera taught Berkovitz about running a business and the importance of relationships and getting involved in the community, she said. She learned about community service, fundraising, and participating in events in the Broadway District.

Also, with the help of family members, she was able to keep the store going while starting the other business.

“The store was joy to me," she said, "but it wasn’t sustainable to keep doing both. Small retail is hard work and it needs to be a full-time commitment. There were so many things I wanted to do with the store but didn’t have time for. I loved being in the Broadway District and everyone was a pleasure to work with.”

Those community relationships have been central as the ATT Center creates brand awareness. The name was shortened from “Anxiety and Trauma Treatment Center” as additional specialties have been added. Originally, when Berkovitz was the sole practitioner, the focus was on her expertise using evidence-based treatment approaches that were especially helpful in the midst of the fear created by the pandemic.

“I often take an exposure-based approach to therapy and encourage clients to lean into their fears rather than avoid them,” Berkovitz noted.

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Her interest in that area led her to begin studying the practice of ketamine-assisted therapy, something that she says she is the first in the area to offer. Her interest goes back several years, and when she accidentally got another private therapist’s mail that advertised a course, she took that as a sign.

That led to 250 hours of intense training through the Integrative Psychiatry Institute of Psychedelic Medicine where she earned her certification.

“I was sold on the benefits and think this is the therapy of the future. Medically, ketamine is used to put people under prior to surgery. It is a short-acting psychedelic that works by helping people access emotions and trauma,” Berkovitz said.

Widely recommended by doctors since 2010, studies have shown the benefits for treatment of various mental health conditions such as treatment-resistant depression, anxiety disorders, and post-traumatic stress disorder. At the ATT Center, the ketamine is administered by a nurse practitioner.

The practitioner is part of a team of employees and collaborators. Berkovitz is adding therapists with diverse areas of specialty to address an assortment of issues. Hiring began in March after her major expansion to the current office that includes eight offices, and lunch, yoga, and Zen rooms.

“I had a process in hiring,” Berkovitz said. “The first was my office manager (Kimberlee Shryock). I had met her about a year earlier when our daughters were on the same dance team. She worked in insurance and I heard her talking and asked if she’d be interested in working for me. She said yes and has been amazing.”

In addition to handling routine matters like scheduling, Shryock takes care of the insurance filings – something that Berkovitz said is a long and grueling process and was the hardest part of starting out.

“I thank her every day,” she said.

After acquiring a manager, she selected two therapists who brought diverse areas of expertise to the practice, Craig Linzmeier and Autumn Schleis.

“That allows us to offer different areas of therapy," Berkovitz said. "The therapists fine tune what they want to do and I want them to feel that they are appreciated and taken care of. There is a great deal of burnout in this profession. They have the pressure of helping others, but then where do they go for help?”

In addition to weekly meetings and a focus on employee wellness, Berkovitz designed the center with spaces of relaxation. The Zen room has a massage chair and items such as books of gratitude. It can be used by employees and rented out by the public as a place to escape for a while; maybe while waiting for the person they are with to finish a counseling session.

There is also a yoga room where one of her “collaborators” offers private sessions for mental health, a practice that Berkovitz says has been very helpful.

“Mental health is something that almost everyone needs and it isn’t one size fits all," she said. "That’s why I’m hiring counselors that provide different areas of care. We are focusing on treating the whole body; the whole person.”

Areas of treatment will expand as therapists are added. She already plans to hire another therapist and looks ahead to being a top therapy practice and being known for setting a standard in the industry when it comes to ketamine-based therapy.

Within a year, she plans to have another one of the therapists certified in offering the ketamine-based therapy and would like to have a second clinic in the next several years. Even though that therapy is only recommended for certain disorders, Berkovitz is excited about the impact she can make on mental health.

She said, “If you are looking to Boost your mental health and would like help, seek out a therapist. Counseling can be hard and scary, but we all have the capacity to heal. Trust your inner healer.”

Tina Dettman-Bielefeldt is co-owner of DB Commercial Real Estate in Green Bay and past district director for SCORE, Wisconsin.

This article originally appeared on Appleton Post-Crescent: ATT Center owner sells Hat-cetra to focus on private therapy practice

© 2023 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.