Exam Code: FSLCC Practice test 2023 by Killexams.com team
FSLCC Field Service Lightning Cloud Consultant

About the Exam
Read on for details about the Salesforce Field Service Lightning Consultant exam.
Content: 60 multiple-choice/multiple-select questions and 5 unscored questions
Time allotted to complete the exam: 105 minutes (time allows for unscored questions)
Passing score: 63%
Delivery options: Proctored test delivered onsite at a testing center or in an online testing environment. Click here for information on scheduling an exam.
Prerequisites: Salesforce Administrator credential and Salesforce Service Cloud Consultant credential

Successful completion of the Salesforce Certified Field Service Lightning certification test helps maintain quality and consistency in skills and knowledge within the Salesforce Certified Field Service Lightning community. The objective of the Salesforce Certified Field Service Lightning Consultant program is to test and certify qualified implementation consultants, partners and administrators on their ability to deploy Field Service Lightning to an organization.

The Salesforce Certified Field Service Lightning Consultant program is designed for consultants who have experience implementing Salesforce Service Cloud and Field Service Lightning.

A Salesforce Certified Field Service Lightning Consultant designs and deploys solutions that support customer business processes and requirements using the Field Service Lightning product, managed package, and Field Service Lightning Mobile application. The consultant has field service industry experience, mobile solution expertise, and a solid understanding of the Salesforce core object model.

The Salesforce Certified Field Service Lightning Consultant has the following experience:
1-2 years as a business analyst
1+ years in the field services industry
2+ years of services and support experience
The Salesforce Certified Field Service Lightning Consultant candidate has the experience, skills, knowledge, and abilities outlined below:
Understand the field service lifecycle
Differentiate the Salesforce product lines (Service Cloud, Mobile, Platform, Sales Cloud, Field Service Lightning, Communities, Knowledge)
Build Field Service Lightning solutions that are scalable and maintainable:
Scheduling and optimization
Resource management
Asset management
Inventory management
Work Order and Service Appointments lifecycle management
Contracts, entitlements, and warranties
Mobility (mobile flow use cases)
Service reporting
Maintenance plans
A candidate for this test will likely need assistance with:
Complex schedule/route optimization
Service territories planning and management best practices
A candidate for this test is not expected to know or do the following:
Integration with third-party systems
Custom code such as Apex, Lightning Web Components
Fleet optimization
Mobile deployment (MDM device strategy)
Typical job roles of a Salesforce Certified Field Service Lightning Consultant candidate may include:
Consultant
Mobile Solution Designer
System Analyst
Technical Architect
Service Cloud Administrator
Field Service Operations Manager
Service Desk Manager

Exam Outline
The Salesforce Field Service Lightning Consultant test measures a candidates knowledge and skills related to the following objectives. A candidate should have hands-on experience implementing Salesforce Service Cloud and Field Service Lightning solutions and have demonstrated the application of each of the features/functions below.

Managing Resources: 16%
Compare dynamic versus static crews.
Determine how and when to set up different resource types.
Given a scenario, recommend the appropriate Service Territories and their Members.
Explain the relationships between time sheets, timesheet entries, service resources, and Work Orders.
Demonstrate how to use skills, skill levels, and time-based skills.
Show how to use operating hours for service resources, accounts, work orders, and booking appointments.
Distinguish between FSL license types and when to deploy them.

Managing Work Orders: 23%
Configure Work Order processes, parameters, and Work Types.
Given a scenario, choose the appropriate Resource Preferences.
Apply Products Required to a Work Order.
Analyze how and when to use Work Order Line Items.
Illustrate how to configure Work Order Milestones.
Given a scenario, recommend the appropriate relationship between Service Appointments, Work Orders, and Work Order Line Items.

Managing Scheduling and Optimization: 28% Understand different field service settings for FSL Administrator.
Given a scenario, choose the appropriate action to manage a Service Appointment.
Given a scenario, apply the appropriate life cycle of a Service Appointment required to execute a Work Order.
Decide on the appropriate Schedule Policy to achieve the business requirements.
Given a scenario, determine the appropriate option to execute Complex Work in FSL.
Explain the difference between a multi-day Service Appointment and a standard Service Appointment.
Outline the differences between aerial versus street-level routing.
Given a scenario, determine the appropriate dispatch strategy for an organization.
Compare different filtering options for the Dispatcher Console.
Explain how to set up optimization.
Given a scenario, decide the appropriate type of scheduling service to use.
Given a scenario, decide the appropriate type of optimization service to use.
Understand the usage of Field Service Lightning for DateTime tracking fields.

Configuring Mobility: 10%
Assess the requirements and tools needed to execute a customer sign-off process.
Given a scenario, configure the Field Service app to support key business processes.
Distinguish between Field Service Mobile and Salesforce Mobile app capabilities.
Understand the available FSL Mobile settings.

Managing Inventory: 8%
Given business requirements, distinguish the appropriate price book model for products consumed.
Given business requirements, justify which define the applicable inventory model.
Explain the Return Order object model and process.

Managing Assets: 5%
Apply procedural concepts to maintain and update assets and asset relationships.

Configuring Maintenance Plans: 5%
Given a scenario, recommend the appropriate maintenance plan.

Permissions and Sharing: 5% Understand use cases for different types of FSL permission sets.
Explain how scheduled Service Appointments are shared with service resources.
Understand the differences between user territories and service territories.

Field Service Lightning Cloud Consultant
Salesforce Consultant resources
Killexams : Salesforce Consultant resources - BingNews https://killexams.com/pass4sure/exam-detail/FSLCC Search results Killexams : Salesforce Consultant resources - BingNews https://killexams.com/pass4sure/exam-detail/FSLCC https://killexams.com/exam_list/Salesforce Killexams : Deloitte Digital continues to build midmarket Salesforce practice by entering a strategic alliance with cloud ERP provider Rootstock Software No result found, try new keyword!Deloitte Digital and Rootstock Software announced today a new strategic alliance to offer consulting, implementation and integration services to manufacturers and distributors with revenue between ... Tue, 14 Feb 2023 21:32:00 -0600 en-US text/html https://technews.tmcnet.com/news/2023/02/15/9760670.htm Killexams : Salesforce yields to activist pressure with harsh new policies for engineers, salespeople

Salesforce is looking at new ways to cut costs as activist investors continue to put pressure on the company. Today, Insider was reporting that the company is implementing much stricter performance measurements for engineering, with some salespeople being put under pressure to quit or succumb to harsh performance policies of their own. This is consistent with what sources have been telling TechCrunch.

This could include performance reviews based on the quantity of code produced for engineers, a flawed way to measure engineering productivity, which encourages quantity over quality. While salespeople are being put between a rock and a hard place, being asked to choose between signing a strict one-month performance improvement plan or taking an exit package.

When asked about this, Salesforce responded with this comment: “Our performance management process drives accountability and rewards excellence.” The company did not elaborate or answer follow-up questions regarding the timing or details of this policy.

TechCrunch has also been hearing that the company is mandating a return to the office, and according to a Salesforce spokesperson, it’s now up to the managers to decide. “Our hybrid approach empowers leaders to make decisions for their teams about which jobs need to be in the office or remote.”

That’s an interesting attitude shift for a company has been promoting the idea of the “all digital, work-from-anywhere workplace” since the pandemic hit in 2020, something they call the Digital HQ. It’s a big part of why the CRM leader spent almost $28 billion to buy Slack in 2020.

But neither is it surprising since CEO and chair Marc Benioff practically telegraphed this at the end of last year, suggesting that folks working from home weren’t as productive.

All of this is probably related to the fact that activist investors -- including Elliott Management, Starboard Value, ValueAct and Inclusive Capital -- have been circling the company, undoubtedly putting tons of pressure on Benioff to increase productivity and cut costs. These firms are a big part of the reason Salesforce announced that it was cutting 10% of its workforce in January, a process that has been handled badly with layoff notices coming in dribs and drabs, leaving workers anxious and uncertain.

Ray Wang, founder and principal analyst at Constellation Research, blames Boston Consulting Group, which he says was brought in at the behest of the activists to deal with the cuts and implement new performance review policies. “From what we know, BCG made some significant recommendations on how salespeople and developers should be measured to Boost productivity,” Wang told TechCrunch. Update: BCG denies being responsible for the performance review policies.

Wang says that whether you think this approach is a good idea or not depends on your perspective. “If I was an investor, I would advocate for this approach, but if I was the owner-founder, I would want something less harsh and more nuanced,” he said.

Wang isn’t a fan of how the activists have handled this, calling them “vulture firms.” While he does agree with their assertion that Salesforce overpaid for bad acquisitions, he believes these firms lack an understanding of how to run a company like Salesforce, and they are ultimately doing more harm than good.

“The vulture firms do not have a good understanding of the investment levels in R&D that are needed for innovation to continue, nor did they understand what level of marketing spend Salesforce needs to remain top of mind for execs,” Wang said.

“They don’t add any value. They come in to just make money on the arbitrage and they leave the firms more damaged than when they were before they were taken over,” he said.

Tue, 14 Feb 2023 07:42:00 -0600 en-US text/html https://www.yahoo.com/lifestyle/salesforce-yields-activist-pressure-harsh-214238460.html
Killexams : Global Salesforce Services Market In-Depth Analysis, Business Forecast, and Dynamics 2023 – 2030 By VMReports

The MarketWatch News Department was not involved in the creation of this content.

Feb 16, 2023 (Heraldkeepers) -- New Jersey, United States,- The Global Salesforce Services Market Size, Scope, and Forecast 2023-2030 report has been added to the Market Research Archive of Checked Market Reports. Industry experts and researchers have offered an authoritative and concise analysis of the Global Salesforce Services Market with respect to various aspects such as growth factors, challenges, restraints, developments, trends, and opportunities for growth. This report will surely be a handy tool for market players to come up with effective strategies with the aim of strengthening their positions in the market. This report provides a pin-point analysis of changing dynamics and emerging trends in the Global Salesforce Services Market. Additionally, it provides a futuristic perspective on various factors that are likely to fuel the growth of the Global Salesforce Services Market in the coming years. Further, the authors of the report have shed light on the factors that may hinder the growth of the Global Salesforce Services Market.

Competition is an important issue in any market research analysis. With the help of the competitive analysis provided in the report, players can easily study the key strategies employed by leading players in the Global Salesforce Services market. They will also be able to plan counter strategies to gain a competitive edge in the Global Salesforce Services market. The major and emerging players of the Global Salesforce Services Market are closely studied considering their market share, production, sales, revenue growth, gross margin, product portfolio, and other important factors. This will help players familiarize themselves with the movements of their toughest competitors in the Global Salesforce Services market. The report is just the right tool that players need to strengthen their position in the Global Salesforce Services Market. It is also the perfect resource to help gamers maintain their edge or gain a competitive position in the Global Salesforce Services Market.

Download Full PDF demo Copy of Salesforce Services Report @https://www.verifiedmarketreports.com/download-sample/?rid=121694

Top Key Players of the Global Salesforce Services Market:

Accenture PLC, IBM Corporation, Deloitte Touche Tohmatsu Limited, Capgemini, Cognizant, DXC Technology, NTT DATA Corporation, Wipro, Infosys Limited, Tech Mahindra Limited, Tata Consultancy Services, Fujitsu Limited, HCL Technologies Limited, Persistent Systems, PwC, Strategic Growth, SLALOM LLC, Simplus, VirtusaPolaris, Strategic Growth

The segmental analysis section of the report includes a thorough research study on key type and application segments of the Global Salesforce Services market. All of the segments considered for the study are analyzed in quite some detail on the basis of market share, growth rate, exact developments, technology, and other critical factors. The segmental analysis provided in the report will help players to identify high-growth segments of the Global Salesforce Services market and clearly understand their growth journey. Moreover, it will help them to identify key growth pockets of the Global Salesforce Services market.

Salesforce Services Market, By Type:

� Planning
� Implementation
� Manage

Salesforce Services Market, By Application:

� Financial Services
� Retail
� Medicine
� Other

Get Discount On The Purchase Of This Report @ https://www.verifiedmarketreports.com/ask-for-discount/?rid=121694

Regional Analysis Covered in this report:

The geographical analysis of the Global Salesforce Services market provided in the report is just the right tool that competitors can use to discover untapped sales and business expansion opportunities in different regions and countries. Each regional and country-wise Salesforce Services market considered for research and analysis has been thoroughly studied based on market share, future growth potential, CAGR, market size, and other important parameters. Every regional market has a different trend or not all regional markets are impacted by the same trend. Taking this into consideration, the analysts authoring the report have provided an exhaustive analysis of specific trends of each regional Salesforce Services market.

Reasons to Procure this Report:

(A) The research would help top administration/policymakers/professionals/product advancements/sales managers and stakeholders in this market in the following ways.

(B) The report provides Salesforce Services market revenues at the worldwide, regional, and country levels with a complete analysis to 2028 permitting companies to analyze their market share and analyze projections, and find new markets to aim for.

(C) The research includes the Salesforce Services market split by different types, applications, technologies, and end-uses. This segmentation helps leaders plan their products and finances based on the upcoming development rates of each segment.

(D) Salesforce Services market analysis benefits investors by knowing the scope and position of the market giving them information on key drivers, challenges, restraints, and expansion chances of the market and moderate threats.

(E) This report would help to understand competition better with a detailed analysis and key strategies of their competitors and plan their position in the business.

(F) The study helps evaluate Salesforce Services business predictions by region, key countries, and top companies’ information to channel their investments.

For More Information or Query, Visit @ https://www.verifiedmarketreports.com/product/global-salesforce-services-market-2019-by-company-regions-type-and-application-forecast-to-2024/

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Verified Market Reports is a leading Global Research and Consulting firm servicing over 5000+ global clients. We provide advanced analytical research solutions while offering information-enriched research studies.

We also offer insights into strategic and growth analyses and data necessary to achieve corporate goals and critical revenue decisions.

Our 250 Analysts and SMEs offer a high level of expertise in data collection and governance using industrial techniques to collect and analyze data on more than 25,000 high-impact and niche markets. Our analysts are trained to combine modern data collection techniques, superior research methodology, expertise, and years of collective experience to produce informative and accurate research.

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Thu, 16 Feb 2023 11:20:00 -0600 en-US text/html https://www.marketwatch.com/press-release/global-salesforce-services-market-in-depth-analysis-business-forecast-and-dynamics-2023-2030-by-vmreports-2023-02-16
Killexams : InVisory Acquires GTM Guides to Help Salesforce's 7,000 ISV and Certified Consulting Firms Better Connect with AppExchange Customers

InVisory is the first data-driven advisory marketplace that matches customer requirements to Salesforce AppExchange offerings  

NEW YORK, Feb. 1, 2023 /PRNewswire/ -- InVisory, the cloud advisory marketplace for Salesforce AppExchange, today announced it has acquired GTM Guides, a Salesforce ecosystem success company. The terms of the deal were not disclosed. The acquisition enhances InVisory's ability to help Salesforce Independent Software Vendors (ISVs) and certified consulting firms increase their lead generation, strategic partnerships, brand awareness, and better align with target customers. InVisory has more than 4,000 monthly active users and more than 20 ISVs and consulting firm customers since its product launched 120 days ago. Patrick Cronan founded InVisory in January 2022, with a $2 million dollar personal investment. He hired co-founder Nish Mishra in June 2022, and the team has grown to 13 members since the company began. InVisory projects revenue to exceed $7 million in annual recurring revenue (ARR) in 2023.

Learn more about InVisory: https://home.invisory.co/

And, sign up for a free profile to see how the top apps and services firms score with the InVisory algorithm: app.invisory.co/register/salesforce-user

"With thousands of ISV and consulting firms in AppExchange, we've built the first centralized hub where Salesforce customers can quickly and confidently find the best partner based on mission-critical priorities," said Cronan, CEO of InVisory. "With GTM Guides, we're addressing the need to help AppExchange vendors connect with customers based on buyer intent and specific requirements."

InVisory has built an entirely data-driven algorithm for scoring ISVs and consulting firms from the Salesforce ecosystem and is the only cloud advisory marketplace that is 100% objective. It differs from traditional SaaS and services vendor research, which is cumbersome and prone to commercial influence or technology showcase portals that offer a scoring system based solely on reviews.

InVisory eliminates time-consuming and inaccurate vendor searches forever. Salesforce end-users simply provide InVisory with exactly what they need -- apps or services. The platform analyzes structured data on feature and capability parameters and acts as a customer-to-vendor matchmaking guide to speed up the RFP short-list process. For vendors, it provides the most granular buyer intent data on the market to increase lead generation with highly relevant target customers.

Today, AppExchange vendors invest considerable time, money, and resources to list solutions and hope that once there, the channel will dramatically increase growth. The reality is it's not that simple. GTM Guides addresses this by helping Salesforce ecosystem vendors better engage and represent themselves by highlighting strengths and expertise that align with the needs of potential customers. InVisory will integrate and automate the GTM Guides deliverables to help existing and new customers achieve higher ROI for the business.

Mike Davis, founder of GTM Guides, will join InVisory as chief revenue officer (CRO), and Sienna Quirk will serve as VP of Marketing. "GTM Guides is a perfect fit for InVisory as we bring more than 70 customer-facing and partner-facing templates to help product marketing and alliance teams drive top-line growth more effectively and efficiently," said Davis. "Coming together with InVisory enables us to serve more clients and continue to innovate to help ISVs become great companies in the Salesforce ecosystem."

About InVisory

InVisory is a cloud advisory marketplace for the Salesforce AppExchange. It harnesses data analytics to quickly and objectively identify the best ISVs and consulting firms for Salesforce end-users based on precise requirements. For AppExchange vendors, it increases business value by improving lead generation, brand awareness, competitive intelligence, and go-to-market strategies. InVisory plans to expand its data-driven advisory marketplace model to other ecosystems in the future. For more information, please visit www.invisory.co.

PR Contact 
Olivia Heel
oheel@catapultpr-ir.com 
303-581-7760

View original content:https://www.prnewswire.com/news-releases/invisory-acquires-gtm-guides-to-help-salesforces-7-000-isv-and-certified-consulting-firms-better-connect-with-appexchange-customers-301735823.html

SOURCE InVisory

© 2023 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

Wed, 01 Feb 2023 00:27:00 -0600 en text/html https://www.benzinga.com/pressreleases/23/02/n30667490/invisory-acquires-gtm-guides-to-help-salesforces-7-000-isv-and-certified-consulting-firms-better-c
Killexams : Salesforce adds gender identity and pronoun data fields to promote inclusivity in tech
Paula Goldman

Salesforce has added new fields for gender identity and pronoun data across its product line, to help customers be more inclusive when it comes to collecting and using personal data.

The firm has launched two new fields across the Lead, Contact and Person Account objects on Salesforce. This opt-in addition lets customers and their users select, identify and capture pronoun options like he/him, she/her, they/them, and gender identity options like male, female, non-binary. Both fields also offer a ‘not listed’ option.

The fields are part of Salesforce’s core objects, which means they are populated through most of its products and available by default. 

Organizations from airlines to hotels, restaurants to government agencies and healthcare companies all need this type of personal data to be able to serve their customers accurately. Standardizing the fields removes the need for admins to create custom versions, so companies can capture more accurate customer data in a more efficient way. 

However, there is no pressure on customers to use the fields, as Salesforce's Chief Ethical and Humane Use Officer, Paula Goldman, explains:

We understand this data can be sensitive, so we've designed it with a walkthrough process for admins setting this up. There's guidance that says you don't always need to be collecting this data. In fact, there are some times when it may not be as appropriate to collect this data. Then admins would choose to include it or not include it, as they're setting up various instances of Salesforce.

Collaboration 

Salesforce worked in close contact with its Inclusive Language Steering Committee to develop the gender inclusive features. This included members of Outforce, the company’s LGBTQ+ employee resource group, and Out and Equal, an Oakland-based organization working on LGBTQ+ workplace equality. 

Working in collaboration with relevant groups is a standard approach at Salesforce’s Office of Ethical and Humane Use. One of its core pillars is ethics and inclusion in Salesforce products, so the Office works hard to ensure the products the firm delivers are inclusive and accessible to all. Goldman says:

A core way we do that is knowing that I as an individual and my team, we don't have all the answers, and nor necessarily do the teams that are working on these specific products. Participation and gaining insight from folks that live these experiences directly is very important. That's why we worked both with our Employee Resource Group to understand first of all - what's the problem; second - what's the right solution, what's the right language to learn, which of these terms are the most important to address. 

Similarly with outside experts, if our whole goal is inclusion in our product, then we need to be inclusive in the processes that lead to these outcomes as well. We need to be bringing in this expertise and designing based on that expertise.

Using the right identifiers is a key part of building trust with users, but the standard options in data systems and CRM tools don’t always capture peoples’ full identity, or make it simple to do so. By making these new fields available, firms can use the gender inclusive features they prefer, and if they don’t need or want to collect gender-related data, they can bypass the features. Goldman notes:

For airlines or hotels or restaurants, which are giving personalized experiences to their customers, they don't want to be making a mistake on sensitive data like this. They want to be giving the correct experiences to their customers and serving them well. If they were to make an error on something like this, you can imagine how that would break trust.

Conversely, when people feel included, they’re more likely to trust the company they're interacting with. Goldman adds:

Study after study shows that when people trust companies, they're willing to share more data. That in turn feeds a more accurate and trusted personalized experience with the company, which feeds the sort of data they're willing to share.

At a time when first-party data is so crucial for companies wanting to serve and market in different segments, this model creates a virtuous loop where they're going to have more customer loyalty and trust, and be able to better serve their customers. 

Ethical

The new identity fields are part of Salesforce’s ongoing efforts to develop and promote ethical and inclusive technology. The firm had already made updates to its technical language in 2021 to address implicit bias and increase racial inclusivity. Goldman says:

We spent a long time remediating language in our code and our product around racial terms, like master and slave or blacklist and whitelist, and replacing those with more inclusive terms.

Ethics and inclusivity are embedded across product development at the company, she adds. For example, in the area of Artificial Intelligence, Salesforce aims to ensure that the data sets it’s using to train models are representative of the populations it’s serving and as free from bias as possible. 

The firm also puts intentional defaults in its products to make them as inclusive as possible. During the pandemic, one of the products it was developing for vaccination campaigns offered default pick lists associated with that product type. Goldman adds:

We decided that we shouldn't make an address field mandatory for people that wanted to sign up for vaccine. Why? Because if you are unhoused, that might exclude you from getting access to the thing that you're signing up for. Oftentimes it's these small design decisions that can make a world of difference in how inclusive products are when they launch and are used in the world.

My take

A positive move. 

Thu, 16 Feb 2023 21:12:00 -0600 BRAINSUM en text/html https://diginomica.com/salesforce-adds-gender-identity-and-pronoun-data-fields-promote-inclusivity-tech
Killexams : Salesforce is applying pressure to workers to drive down headcount

I've been looking for a driver who is qualified, reader. I'm Diamond Naga Siu, and I'm a little rusty at driving after taking public transportation for so long. Driving at night is especially nerve-racking, because I keep getting blinded by the lights.

It's happening much more frequently, and I thought my eyesight was for sure getting worse (it is). But the genuine culprit is more complex: light hues, misaligned headlights, and other vehicle quirks. My colleague Madison Hall illuminates the problem here.

Before we drive off into the night, let's jump into today's tech.

If this was forwarded to you, sign up here. get Insider's app here.

Marc Benioff

Justin Sullivan / Getty Images

1. Salesforce performance pressure is on. Employees told Insider that the cloud company is about to drop new performance metrics for engineers. It's also trying to lower the headcount. Some salespeople had to choose between a "Prompt Exit Package" severance option or a 30-day performance improvement plan.

This is all part of a sprint to cut 10% of the workforce after going on a two-year hiring spree. Plus, multiple investors are believed to be pressuring Salesforce to cut additional costs to become more profitable.

More on the heightened tension at Salesforce here.

In other news:

Employees at big tech companies before and after industry-wide layoffs: Alphabet, Meta, Amazon, Microsoft, Salesforce.

Chay Thawaranont

2. Tech layoffs tell one story. Company headcount tells another. These six charts show how tech giants like Meta and Google have still grown, despite layoffs. Check them out here.

3. A woman doesn't want to prosecute her husband who is accused of purposely driving their family off a cliff. He is suspected of driving off a 250-foot cliff with his wife and two children inside a Tesla. The California doctor faces three attempted murder charges. More on the situation.

4. Microsoft really wants you to use Bing and ChatGPT. The company is throwing it back to the 90s. It's pushing people to set Bing as their default search engine. And it's trying to trade access to its augmented search engine for market share. Here's a breakdown of its desperation.

5. Hundreds of influencers revealed their rates for sponsored posts. New data revealed that the average rate for TikTok fell from $3,108 in 2021 to $2,947 a year later. Meanwhile, the costs of Instagram sponsored posts are rising. Get more insights on sponsored post rates.

6. The danger of putting computer chips in your brain. Elon Musk's neurotech startup has been working toward putting chips in people's brains since 2016. Other startups have been keen to do so, too. But experts warn there are real dangers and unique ethical pitfalls. Dive into them here.

7. Leaked Amazon all-hands recording reveals CEO pep talk. On Tuesday, Andy Jassy urged employees to band together to get through this challenging time. He encouraged them to "redefine" the company and laid out how they can be successful. Get the full meeting breakdown.

8. Walmart forces employees to relocate or bounce. The retailer is cracking down on remote work. It closed tech hubs in California, Texas, and Oregon, and gave impacted employees two options: relocate or take severance. More on the employment ultimatum.

Odds and ends:

person holding EV charging power cord

Getty Images

9. Beep Beep: Road trip with this couple in an EV. Axios reporter Joann Muller joined her husband on a 1,500-mile road trip in a Kia EV6. They didn't use heat — and stopped 12 times due to "range anxiety." Come along for the ride here.

10. Stop doing these things at Chinese takeout restaurants. Su-Jit Lin grew up working in her parents' American Chinese restaurant. She witnessed her parents facing racism and aggression while running their business. Here are nine things she wishes customers knew.

What we're watching today:

Curated by Diamond Naga Siu in San Diego. (Feedback or tips? Email dsiu@insider.com or tweet @diamondnagasiu) Edited by Dave Smith (tweet @redletterdave) in Toronto and Nathan Rennolds (tweet @ncrennolds) in London.

Read the original article on Business Insider

Tue, 14 Feb 2023 21:35:00 -0600 en-US text/html https://www.yahoo.com/lifestyle/salesforce-applying-pressure-workers-drive-113500773.html
Killexams : Happiness or Success? Salesforce’s Marc Benioff Doesn’t Want to Choose.

Many years ago, Thich Nhat Hanh, the Buddhist monk and spiritual leader, posed a question to Marc Benioff, the co-founder and chief executive of Salesforce.

“What is more important, being successful or being happy?” he asked.

Mr. Benioff answered pretty much the way you would expect a Silicon Valley entrepreneur to answer.

“Both,” he said.

Thich Nhat Hanh cautioned that “if everything is important, nothing is important.” But for many years it seemed that Mr. Benioff, just like Silicon Valley itself, was able to have success as well as happiness — not to mention money, respect and influence.

Salesforce, which makes software to help companies sell better, became a hard-driving and influential tech company, the biggest employer in San Francisco. Mr. Benioff, 58, became a philanthropist, the advocate for a new model of capitalism and, at least in the Bay Area, as inescapable as the 61-story tower that bears his company’s name.

Then came 2022. Suddenly Salesforce made less money. The stock wilted. An activist investor, Starboard Value, bought a stake, never good news for management. Mr. Benioff’s co-chief executive, Bret Taylor, abruptly departed after only a year in the job. He was the second co-chief executive to do so, leaving the question of succession to Mr. Benioff’s 24-year reign at the company in doubt.

Last month, Salesforce said it would lay off 10 percent of its staff, a decision that seemed to go against Mr. Benioff’s repeated declarations that the company was one big family. He was chastised on social media for handling the cuts poorly. A second activist investor, Elliott Management, bought a stake in Salesforce. Then another and another and another. For those keeping count, that’s five.

“Marc believes you can have a great company, supply great returns to your shareholders and help your community and your planet, all at the same time,” said Steve Fisher, a longtime Salesforce employee who was also a teenage friend of Mr. Benioff’s. “This is one of the times when that notion is being tested.”

Salesforce’s troubles, like those of many of its tech peers in this moment of turmoil, spring from the pandemic. Three years ago, it looked as if technology might save humanity. For tens of millions of people, tech was suddenly the interface between their couch and their job.

“In the darkest depths of the pandemic, I was like, ‘How will we ever get out of this?’” Mr. Benioff said in one of a series of conversations with The New York Times over the past week. Maybe, he thought, we would not. “I felt we were going to be pivoting much more aggressively to an all-digital day.”

Salesforce’s big pandemic purchase, announced in late 2020, was the remote-work app Slack for $28 billion. If everyone was going to stay on Slack all day long forever, it was cheap at that price. But they didn’t, and it wasn’t.

The troubles at Salesforce may be more wide ranging, but they are mirrored all over the tech industry. About 100,000 tech workers have been laid off since the beginning of the year, according to Layoffs.fyi. That’s a rounding error for the larger economy, but these workers were until recently among the best paid and best treated. The notion that free massages, say, might no longer be part of the Silicon Valley experience was yet more evidence that tech was losing its pandemic grip.

Salesforce never offered massages, but its corporate philosophy promotes the idea that its workers are special. A word Mr. Benioff tosses around a lot is “Ohana,” which he picked up in Hawaii. “Ohana represents the idea that families — blood-related, adopted, or intentional — are bound together, and that family members are responsible for one another,” Salesforce’s website says.

Mr. Benioff sees no contradiction between layoffs and the Salesforce Ohana. Families are sometimes difficult.

“I wish I offered lifetime employment,” he said. “But the reality is when you have a big company with 80,000 employees, there are going to be times you have to make a head count adjustment. Our layoff packages are some of the most generous ever.” The dismissed employees got a minimum of nearly five months’ pay.

It may have come as a shock to some, he added, but layoffs at Salesforce are nothing new.

“There’s been some hard times since we began in 1999,” he said. “It’s not all up and to the right. But this is the opportunity for growth. If you’re in a steady state, you don’t grow.”

A random sampling of laid-off Salesforce employees contacted through employment sites yielded few who wanted to complain about Mr. Benioff, even anonymously. “I think he got lost somewhere, had too many sycophants telling him what he wanted to hear,” one offered. That was as savage as it got.

Mr. Benioff, though, had lots to say, often by text — sometimes words but also photos, links and emojis. His mother, Joelle, said in an interview that he was “not a big talker” as a child but now has words to spare. At a virtual company meeting after last month’s layoffs, he talked for two hours.

Bad idea, he says now.

“We were trying to explain the unexplainable,” Mr. Benioff said. “It’s hard to have a call like that with such a large group and have it be effective, and we paid a price.” Other tech companies didn’t bother with hand holding: They just cut off their former employees’ access in the middle of the night.

It was a rough month at Salesforce. Mr. Benioff went to one of his favorite places, French Polynesia, for a 10-day digital detox.

“We are so addicted to our devices (at least I am) it’s very freeing to leave them all behind for a while!” he wrote in a text.

On an earlier trip, he had contributed $1 million in cash to local pandemic relief. For these and other services to the French, he is now a Chevalier de la Légion d’Honneur. He made his family listen to the speech.

Any conversation with Mr. Benioff inevitably touches on his grandfather Marvin E. Lewis, a San Francisco trial lawyer and politician who was a major force behind BART, the regional transit system.

Mr. Lewis was best known for developing the concept of “psychic injury.” His most famous case, in 1970, was called “The Cable Car Named Desire.” A dancer, Gloria Sykes, said she had hit her head in a cable car accident, lost her “mental balance” and developed “an insatiable appetite for sex” as well as other problems, including at least one suicide attempt. With Mr. Lewis as her lawyer, Ms. Sykes was awarded $50,000 by a jury.

“He was truly a visionary,” Mr. Benioff said. “He was in business as a lawyer but made the world a better place.” He texted a photo of a tribute to Mr. Lewis in a BART station that calls him “a determined prophet.”

If a lawyer can scale these heights, why not a tech executive? Especially if he can make himself happy in the process?

“You’re not going to be happy if you’re not giving to others,” Mr. Benioff said. “A lot of my tech peers are extremely unhappy.”

Salesforce, and Mr. Benioff, have undoubtedly made major contributions to the well-being of San Francisco. But more questions are being asked these days about the inherent contradictions of working for the powerful to aid the powerless. As a reviewer on Amazon wrote of Mr. Benioff’s book “Trailblazer: The Power of Business as the Greatest Platform for Change”: “Benioff often seems surprised at the scale of the problems in the world, despite many of his customers playing a part in them.”

“Marc makes himself a target for criticism by positioning himself as much more than a rampant capitalist tech bro,” said Joshua Greenbaum, a software industry analyst with Enterprise Applications Consulting. “But if you don’t want your company to pay taxes” — Salesforce paid no tax, legally, on billions in corporate income — “what right do you have to lecture people on how to make the world better?”

And if your company is faltering, Mr. Greenbaum said, you have even less right. Mr. Benioff posted more than 30 times on Twitter in January about his initiative to restock the world’s forests, a cause he was promoting at the World Economic Forum in Davos, Switzerland. There were no tweets acknowledging Salesforce’s turmoil.

“Marc has let the cash cow meander out into the weeds,” Mr. Greenbaum said.

That is the logic behind the stakes taken by the activist investors, which also include Third Point, Inclusive Capital and ValueAct Capital. Maybe Mr. Benioff can be compelled to bring the cow home faster, or he can step down in favor of someone who will. None of the activists would comment, but Mr. Benioff would.

“I’m as excited about our future as all our investors are — I’m a stockholder too!” he texted, adding a heart emoji.

Salesforce shares have rebounded since the layoffs were announced. But to fend off the activists and extend his reign, Mr. Benioff needs to Boost profit margins. That quest is likely to prompt more stress in the Salesforce family, perhaps even more layoffs. Which means Thich Nhat Hanh’s question still hangs there — success or happiness?

“What do I really want? The answer is trust,” Mr. Benioff said. “Trust from our employees, trust from our customers.”

This is, of course, a salesman’s answer. From Marc Benioff, would you expect any different?

Mon, 13 Feb 2023 03:17:00 -0600 en text/html https://www.nytimes.com/2023/02/13/technology/salesforce-marc-benioff-pressure.html
Killexams : Zennify Adds Tenured Technology Executive Mike Epner to Its Board

Former Salesforce Executive and Traction on Demand President to Guide Growth at Scale

SACRAMENTO, Calif., Feb. 7, 2023 /PRNewswire/ -- Zennify, a leading consulting firm specializing in financial services, Salesforce and nCino, today announced it has appointed Mike Epner to its board. With a career in technology professional services spanning more than 25 years, Epner has led multiple organizations through scalable growth.

"Mike is a people-first leader and a strong believer in culture and operational excellence," said Manvir Sandhu, co-founder and CEO of Zennify. "His extensive experience and relationships in the Salesforce ecosystem, combined with his time in the trenches guiding companies like Appirio and Traction on Demand through growth even during tight economies, make him an impactful addition to our board of directors."

Epner was most recently Senior Vice President of Regional Services at Salesforce, which he joined through the acquisition of Traction on Demand, a mid-market Salesforce consulting firm. He was President and Chief Operating Officer at Traction on Demand, where he scaled the company to more than 1,500 people in less than five years and expanded its global reach with offices on multiple continents prior to the Salesforce acquisition.

Prior to Traction on Demand, Epner was at Appirio, a cloud services and integration consultancy, where he held the position of Senior Vice President and Chief of Staff when the company was acquired by Wipro for $500 million in 2016. Earlier in his career, Epner was Chief Executive Officer at process improvement management consulting firm Teraquest, which was acquired by Borland Software.

"Over the past 10 years Zennify has built a reputation for being the go-to partner for Salesforce financial services customers, and now is one of nCino's top partners," said Epner. "Their industry acumen, data chops and proven success working with companies ranging from regional credit unions to Fortune 100 banks puts the company in an enviable spot."

Zennify will be joining financial services leaders nCino's nSight Conference May 9-11, 2023 as a silver sponsor.

Additional resources:

About Zennify

Zennify is an award-winning tech consulting firm that delivers impeccable solutions not only for its customers, but the community at large. As a Salesforce and nCino partner with a 4.9/5 Customer Satisfaction Rating and investment from Salesforce Ventures and Tercera, Zennify has a reputation for successfully leading complex digital projects for banking, wealth management and insurance companies around the world. Zennify proudly gives 1% of all project costs back via community service and also earned a spot on this year's Inc. 5000.

More information can be found at www.zennify.com.

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SOURCE Zennify

Tue, 07 Feb 2023 00:30:00 -0600 en-US text/html https://finance.yahoo.com/news/zennify-adds-tenured-technology-executive-143000899.html
Killexams : Salesforce CEO fired 7000 employees in a 2-hour call, now says it was a bad idea Salesforce CEO fired 7000 employees in a 2-hour call, now says it was a bad idea © Provided by India Today Salesforce CEO fired 7000 employees in a 2-hour call, now says it was a bad idea

Salesforce is among the many tech companies that fired hundreds and thousands of employees globally. The tech company laid off around 10 per cent of its workforce, which is around 7000 employees. The CEO of Salesforce now regrets sacking these many employees in such a manner.

Salesforce CEO Marc Benioff in a exact interview with The New York Times, said that it was a bad idea to sack 7000 employees during 2 hours all hands meeting over a call. "We were trying to explain the unexplainable. It's hard to have a call like that with such a large group and have it be effective, and we paid a price," he said to the publication.

The company fired 10 per cent of the workforce, which was around 7000 employees, last month. For the layoffs, the company clearly blamed the ongoing global macroeconomic conditions. In a letter to employees, Benioff blamed layoffs that happened because the company hired too many people during the pandemic as "revenue accelerated". He also took full "responsibility" for hiring people leading into the current "economic downturn."

Though the Salesforce CEO feels terrible about letting go of thousands of employees, he believes that such a thing happens in a big organisation. "I wish I offered lifetime employment. But the reality is when you have a big company with 80,000 employees, there are going to be times you have to make a headcount adjustment. Our layoff packages are some of the most generous ever," Benioff said during a exact interview.

To US-based employees, the tech company announced offering a minimum of nearly 5 months of pay, health insurance, career resources, and other benefits to help with the transition. Benioff also extended support to employees working in other countries."Those outside the US will receive a similar level of support, and our local processes will align with employment laws in each country," Benioff said. As per a exact report coming from the New York Times, Benioff went on a 10-day "digital detox" trip to French Polynesia.

Besides Salesforce, many other top tech companies have laid off thousands of employees. Two of the latest tech companies to announce layoffs are Microsoft and Google. Both companies have fired thousands of employees and blamed the macroeconomic conditions for the situation. Previously, companies like Twitter, Amazon, Meta, and many others announced layoffs. Now, impacted employees are facing a tough time finding new jobs. Among the impacted employees are many Indians living in the United States with H1B visas. Such people have just 60 days from the day of termination to grab a new job role, or else they will be forced to move out of the country.

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Tue, 14 Feb 2023 23:23:00 -0600 en-IN text/html https://www.msn.com/en-in/money/topstories/salesforce-ceo-fired-7000-employees-in-a-2-hour-call-now-says-it-was-a-bad-idea/ar-AA17w0BO
Killexams : InVisory Acquires GTM Guides to Help Salesforce's 7,000 ISV and Certified Consulting Firms Better Connect with AppExchange Customers

InVisory is the first data-driven advisory marketplace that matches customer requirements to Salesforce AppExchange offerings  

NEW YORK, Feb. 1, 2023 /PRNewswire/ -- InVisory, the cloud advisory marketplace for Salesforce AppExchange, today announced it has acquired GTM Guides, a Salesforce ecosystem success company. The terms of the deal were not disclosed. The acquisition enhances InVisory's ability to help Salesforce Independent Software Vendors (ISVs) and certified consulting firms increase their lead generation, strategic partnerships, brand awareness, and better align with target customers. InVisory has more than 4,000 monthly active users and more than 20 ISVs and consulting firm customers since its product launched 120 days ago. Patrick Cronan founded InVisory in January 2022, with a $2 million dollar personal investment. He hired co-founder Nish Mishra in June 2022, and the team has grown to 13 members since the company began. InVisory projects revenue to exceed $7 million in annual recurring revenue (ARR) in 2023.

Learn more about InVisory: https://home.invisory.co/

And, sign up for a free profile to see how the top apps and services firms score with the InVisory algorithm: app.invisory.co/register/salesforce-user

"With thousands of ISV and consulting firms in AppExchange, we've built the first centralized hub where Salesforce customers can quickly and confidently find the best partner based on mission-critical priorities," said Cronan, CEO of InVisory. "With GTM Guides, we're addressing the need to help AppExchange vendors connect with customers based on buyer intent and specific requirements."

InVisory has built an entirely data-driven algorithm for scoring ISVs and consulting firms from the Salesforce ecosystem and is the only cloud advisory marketplace that is 100% objective. It differs from traditional SaaS and services vendor research, which is cumbersome and prone to commercial influence or technology showcase portals that offer a scoring system based solely on reviews.

InVisory eliminates time-consuming and inaccurate vendor searches forever. Salesforce end-users simply provide InVisory with exactly what they need -- apps or services. The platform analyzes structured data on feature and capability parameters and acts as a customer-to-vendor matchmaking guide to speed up the RFP short-list process. For vendors, it provides the most granular buyer intent data on the market to increase lead generation with highly relevant target customers.

Today, AppExchange vendors invest considerable time, money, and resources to list solutions and hope that once there, the channel will dramatically increase growth. The reality is it's not that simple. GTM Guides addresses this by helping Salesforce ecosystem vendors better engage and represent themselves by highlighting strengths and expertise that align with the needs of potential customers. InVisory will integrate and automate the GTM Guides deliverables to help existing and new customers achieve higher ROI for the business.

Mike Davis, founder of GTM Guides, will join InVisory as chief revenue officer (CRO), and Sienna Quirk will serve as VP of Marketing. "GTM Guides is a perfect fit for InVisory as we bring more than 70 customer-facing and partner-facing templates to help product marketing and alliance teams drive top-line growth more effectively and efficiently," said Davis. "Coming together with InVisory enables us to serve more clients and continue to innovate to help ISVs become great companies in the Salesforce ecosystem."

About InVisory

InVisory is a cloud advisory marketplace for the Salesforce AppExchange. It harnesses data analytics to quickly and objectively identify the best ISVs and consulting firms for Salesforce end-users based on precise requirements. For AppExchange vendors, it increases business value by improving lead generation, brand awareness, competitive intelligence, and go-to-market strategies. InVisory plans to expand its data-driven advisory marketplace model to other ecosystems in the future. For more information, please visit www.invisory.co.

PR Contact 
Olivia Heel
oheel@catapultpr-ir.com 
303-581-7760

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View original content:https://www.prnewswire.com/news-releases/invisory-acquires-gtm-guides-to-help-salesforces-7-000-isv-and-certified-consulting-firms-better-connect-with-appexchange-customers-301735823.html

SOURCE InVisory

Tue, 07 Feb 2023 02:41:00 -0600 en-US text/html https://finance.yahoo.com/news/invisory-acquires-gtm-guides-help-141200169.html
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