Exam Code: CRT-271 Practice exam 2023 by Killexams.com team
Certification Preparation For Community Cloud Consultants
SalesForce Certification techniques
Killexams : SalesForce Certification techniques - BingNews https://killexams.com/pass4sure/exam-detail/CRT-271 Search results Killexams : SalesForce Certification techniques - BingNews https://killexams.com/pass4sure/exam-detail/CRT-271 https://killexams.com/exam_list/SalesForce Killexams : CRM Certification and Training
  • To attain CRM certification, applicants must pass an exam. Hours of training are usually required to do so.
  • CRM certifications and training allow companies to increase their digital presence, have a competitive edge and increase engagement.
  • The need for CRM specialists continues to grow year after year. Getting certified can help secure job placements and increase career advancement opportunities.
  • This article is for business owners and individuals who want to Improve their business and career path by completing CRM certifications and training.

Customer relationship management (CRM) takes customer service to a whole new level. Modern CRM software uses technology and automation to find and interact with leads and customers. Leveraging CRM software can help a company engage with its customers to build trust and provide necessary products and services.

Editor’s note: Looking for the right CRM solution for your business? Fill out the below questionnaire to have our vendor partners contact you about your needs.

Current CRM certification courses are available through academic institutions, professional affiliates and massive open online courses. subjects can include CRM optimization, automation, marketing strategies, product management, business to business (B2B), business to consumer (B2C) and networking. According to certification course provider Simplilearn, IT professionals with one Salesforce certification on their resume can expect as much as a 40% pay increase.

What are CRM certifications and training?

CRM certifications and training

CRM certifications can enhance your skills by requiring you to complete advanced CRM software training. Some certifications are built with courses and require you to pass exams; others are for status only. Completing CRM certifications and training can demonstrate commitment, present new job opportunities and increase pay.

Why are CRM certifications and training necessary?

To compete globally, companies benefit from increasing their digital presence. Utilizing a CRM tool improves the B2C and B2B relationship and allows companies to engage and thrive. Because companies are encouraged to focus on detailed digital strategies in which CRM is vital, businesses are looking for CRM-certified employees to help them move forward in the e-commerce space.

Key TakeawayKey takeaway: Companies look to CRM software to automate daily tasks, deepen engagement with customers, and consistently promote products and services.

Who should get CRM certified?

While all departments can benefit from CRM training, it is especially relevant for sales, marketing and IT team members. In addition, recent high school graduates and college students can stay competitive in the job market by becoming CRM certified.

Recent high school graduates and college students

Want to score a higher-paying job quickly? As CRM specialization jobs are in high demand, high school graduates and college students can get a competitive edge by learning CRM before entering the professional workforce.

Sales professionals

Sales teams work with a CRM platform for lead tracking and follow-up. Detailed customer data gathered and stored by a CRM improves lead scoring and speeds up conversions.

Marketing professionals

Because marketing requires quality leads to drive a return on investment, a robust CRM is crucial to a marketing team’s success. The CRM can help marketing professionals quickly visualize data, as well as identify lead patterns, potential customers and pain points that your business’s products or services may solve.

IT professionals

IT can work with sales and marketing to customize the CRM to specific needs, industries or internal policies. Using a CRM, IT teams can onboard, maintain and provide professional support to employees. CRM certification is often required for IT professionals, as the training is standard for the industry.

Did you know?Did you know? CRM certification can deliver recent high school graduates and college students a competitive edge when they enter the job market.

CRM certificate vs. certification

Though a CRM certificate and a CRM certification sound like they may be the same, there is a difference. A CRM certificate is earned in a school setting, whether in person or remote, and resembles an academic degree. A CRM certification, by contrast, is earned through industry-based performance tests, regardless of where you learn the information.

7 best CRM certifications

The following CRM certifications are found regularly in job listings and are globally recognized and easily accessible for most people:

Microsoft Dynamics 365

As a top competitor to Salesforce, Microsoft Dynamics 365 offers certification levels ranging from fundamental to advanced. The platform can provide courses on sales, finance, operations and customer service. Professionals can choose to complete a CRM certification or an overall fundamentals course. For CRM certification, IT professionals must pass exam MB-910: Microsoft Dynamics 365 Fundamentals (CRM).

Who is it for?

Dynamics 365 is for IT consultants who specialize in enterprise resource planning (ERP) and material requirements planning (MRP).

Skills needed

  • Describe Dynamics 365 Marketing (10% to 15%)
  • Describe Dynamics 365 Sales (15% to 20%)
  • Describe Dynamics 365 Customer Service (15% to 20%)
  • Describe Dynamics 365 Field Service (15% to 20%)
  • Describe Project Operations (15% to 20%)
  • Describe Shared Features (15% to 20%)

Pricing

Pricing starts at $99.

Length of certification

Microsoft certifications don’t have a hard expiration date. Instead, the certification is valid as long as the product is available on the market.

HubSpot Academy

HubSpot offers multiple certification courses, including in CRM, CMS, sales and reporting. Lessons can take approximately one hour to over six hours to complete.

Who is it for?

HubSpot has a proprietary CRM certification program in which you watch online course videos with periodic quizzes. Most certification exams also require you to complete additional practical marketing exercises.

Skills needed

  • HubSpot CRM-specific training
  • Practical marketing experience

Pricing

Certifications are free, but some advanced options require a HubSpot Professional or HubSpot Enterprise account. A HubSpot Professional account starts at $800 per month.

Length of certification

Certification length varies from 13 to 25 months.

Marketo Engage by Adobe

Marketo Engage is a tool designed to help marketers create and implement personalized emails and media. The platform is part of the Adobe Experience Cloud.

Who is it for?

Marketo Engage is a good fit for professionals who work in marketing automation, such as email marketing professionals, media managers and marketing managers.

Skills needed

The required skills depend on the level of certification you are seeking.

Entry level:

  • Basic knowledge of marketing automation
  • Three to six months of marketing experience
  • Three months of experience using Marketo software

Advanced level:

  • One to two years of marketing experience
  • One year of hands-on experience with Marketo
  • Completion of the Marketo MCE Prep Course

Pricing

The entry-level certification is $95, and the advanced level costs $225.

Length of certification

The exam is valid for two years.

NetSuite Administrator

As a customizable CRM, Oracle’s NetSuite is geared toward large businesses and includes multiple tools, such as ERP, financial management and inventory management capabilities.

Who is it for?

NetSuite certification is for professionals who routinely work with Oracle’s customer database. NetSuite’s consultants can gain additional clients with the NetSuite Administrator certification, especially those who help customize enterprise CRM and ERP. IT professionals can also benefit from a NetSuite certification.

Skills needed

  • CRM customization
  • ERP customization
  • Financial management
  • Inventory management

Pricing

This certification costs $250.

Length of certification

Individuals who complete the NetSuite certification will need to get recertified by passing an exam every three years.

Salesforce Administrator

Salesforce Administrator

A Salesforce certification is a globally accepted credential. You can use the certification to compete for jobs and promotions as a Salesforce expert, stay informed about Salesforce feature updates and climb the corporate ladder.

Who is it for?

Any business professional who uses a CRM regularly can benefit from a Salesforce Administrator certification. These roles may include benefits administrators, developers, architects, marketers and consultants.

Skills needed

Salesforce Certified Administrators:

  • Administrator (six to 12 months’ experience recommended)
  • Advanced Administrator (12 to 24 months’ experience recommended)
  • Salesforce Certified Platform App Builder (three to six months’ experience recommended)

Salesforce Certified Architects (more than five years’ experience recommended):

  • Application Architect
  • Data Architecture and Management Designer
  • Development Lifecycle and Deployment Designer
  • Identity and Access Management Designer
  • Integration Architecture Designer
  • Mobile Solutions Architecture Designer
  • Sharing and Visibility Designer
  • System Architect
  • Technical Architect

Salesforce Certified Consultants:

  • Community Cloud Consultant (two to five years)
  • Field Service Lightning Consultant (two to five years)
  • Marketing Cloud Consultant (12 months)
  • Pardot Consultant (12 months)
  • Sales Cloud Consultant (two to five years)
  • Service Cloud Consultant (two to five years)

Salesforce Certified Developers:

  • Commerce Cloud Digital Developer (three to six months)
  • Platform Developer I (three to six months)
  • Platform Developer II (two to four years)

Salesforce Certified Specialists:

  • CPQ Specialist (six to 12 months)
  • Marketing Cloud Email Specialist (six to 12 months)
  • Marketing Cloud Social Specialist (six to 12 months)
  • Pardot Specialist (three to six months)

Pricing

Pricing ranges from $100 to $6,000.

Length of certification

Professionals must maintain Salesforce certifications annually to keep up with the software’s new feature releases (three updates per year). You must complete a Trailhead maintenance module every year to maintain your certification.

Zendesk

Zendesk provides certifications for CRM and available support tools. Certification options include Zendesk Support Administrator, App Developer I, Guide Specialist, Explore CX Analyst, Chat Specialist and Talk Specialist.

Who is it for?

Zendesk certification is for sales professionals, customer support staff and small business administrators. Zendesk also encourages its users, partners and employees to complete certification.

Skills needed

For the most common certification, Zendesk Support Administrator, you need to have at least three months of experience as a Zendesk Support Administrator and complete the relevant practice exam. Zendesk lists the specific skills and training needed for other Zendesk certifications on its website.

Pricing

Pricing starts at $350.

Length of certification

A Zendesk CRM certification lasts one to two years. After that, Zendesk will notify you when you need to recertify. For every recertification, you must take a new exam and pay an additional fee.

Zoho CRM

Zoho CRM offers a Certified Consultant certification; Zoho offers this free designation for users who exemplify excellence with clients while working within Zoho’s CRM. While the certification does not have the same recognition as Microsoft, HubSpot or Salesforce, it can be an avenue for Zoho users to generate revenue by providing CRM consulting.

Who is it for?

Zoho CRM certification is best for Zoho users who are interested in providing CRM consulting services for small businesses.

Skills needed

You should have proof of expertise in consulting with small business clients and hands-on experience with the Zoho CRM platform. You need at least three consulting clients that pay for Zoho CRM and pay you for Zoho CRM consulting. Once you have met this requirement, you can fill out this online form. When Zoho approves your business, Zoho’s website will list your business as a Zoho CRM Certified Consultant.

Pricing

Zoho CRM certification is free.

Length of certification

Once you are approved as a Zoho partner, your certification lasts as long as you are in good standing with Zoho.

Key TakeawayKey takeaway: Although some CRM certifications are free, expect to spend a few hundred dollars for training and exams. CRM certifications are available for all experience levels.

Is CRM certification right for you?

Although the seven certifications above are great options, you will ultimately need to align your credentials with the career and promotion opportunities that interest you. Ask yourself these questions to determine whether CRM certification is right for you:

  • Will a CRM certification benefit you? If you are investing your own time and money, weigh the pros and cons of a CRM Will the accreditation make you more competitive in the job market? Is a promotion available after you become certified?
  • Which CRM platform would you be using? First, choose a CRM if you have not done so already. If you are already using a CRM, start with a certification for that specific platform. Not sure where to start? The top certificate is Salesforce Administrator. You will also have multiple job opportunities by getting certified with HubSpot, Zendesk CRM or Dynamics 365.
  • How much time and money are you willing to spend? Make sure you can invest both money and time in a CRM certification. If you are already working with a CRM, will your employer help with the cost as a business expense? Before starting a CRM certification program, you should research the requirements and prepare for additional expenses, such as training, study guides and recertifications.
  • Are you in need of new, marketable skills? If you become certified, you can seek out opportunities that allow you to use your advanced CRM knowledge. Increasingly, CRM skills are becoming a requirement among relevant job listings, so getting certified helps vet your expertise to recruiters. If you are in a dead-end career or haven’t been successful in the job market, certification in a popular CRM can provide lucrative opportunities.
  • Do you already have hands-on experience? Although CRM certification is becoming an increasingly valuable credential, remember that companies still prefer to hire employees with hands-on CRM experience. Therefore, rather than being just a line on your resume, CRM certification should supplement your real-world experience.
Sun, 22 Jan 2023 10:00:00 -0600 en text/html https://www.businessnewsdaily.com/16187-crm-certification-and-training.html
Killexams : Best Enterprise Architect Certifications

Enterprise IT architect certifications appear most often at the apex of certification programs, where less than 1% of IT professionals ultimately ascend. Even so, many IT architect certifications are available, and you don’t need to invest in one certification sponsor’s vision to reach the top.

Many IT certifications in this area fall outside vendor umbrellas, which means they are vendor-neutral or vendor-agnostic. Nevertheless, the number of vendor-specific IT certifications exceeds vendor-neutral ones by a factor of more than 2 to 1. That’s why we devote the last section of this article to all such credentials, as we encountered them in search of the best enterprise architect certifications.

For IT pros who’ve already invested in vendor-specific certification programs, credentials at the architect level may indeed be worth pursuing. Enterprise architects are among the highest-paid employees and consultants in the tech industry.

What do enterprise architects do?

Enterprise architects are technical experts who are able to analyze and assess organizational needs, make recommendations regarding technology changes, and design and implement those changes across the organization.

How much does an enterprise architect earn?

The national average salary per SimplyHired is $130,150, in a range from $91,400 to a whopping $185,330. Glassdoor reports $133,433 as the average. Ultimately, the value of any IT certification depends on how long the individual has worked and in what part of the IT patch.

How do I become an enterprise architect?

Becoming an enterprise architect is not easy. While the requirements may vary by employer, most enterprise architects have a bachelor’s degree or higher in a computer-related field along with 5-10 years of professional work experience. Many enterprise architects obtain additional certifications past graduation.

Why should I get certified?

Certifications are a great way to demonstrate to prospective employers that you have the experience and technical skills necessary to do the job and deliver you a competitive edge in the hiring process. Certification holders also frequently earn more than their uncertified counterparts, making certifications a valuable career-building tool.

Which certifications are the best?

Below, you’ll find our top five certification picks. Before you peruse our best picks, check out the results of our informal job board survey. Data indicates the number of job posts in which our featured certifications were mentioned on a given day. The data should deliver you an idea of the relative popularity of each of these certifications.

Job board search results (in alphabetical order, by certification)

Certification SimplyHired Indeed LinkedIn Jobs LinkUp Total
AWS Certified Solution Architect (Amazon Web Services) 1,035 464 2,672 240 4,411
CTA (Salesforce) 303 787 3,201 353 4,644
ITIL Master (Axelos) 641 848 1,218 1,119 3,826
TOGAF 9 (The Open Group) 443 730 271 358 1,802
Zachman Certified – Enterprise Architect (Zachman) 86 107 631 252 1,076

AWS Certified Solution Architect

Making its first appearance on the leaderboard is the Certified Solutions Architect credential from Amazon Web Services (AWS). AWS, an Amazon subsidiary, is the global leader in on-demand cloud computing. AWS offers numerous products and services to support its customers, including the popular Amazon Simple Storage Service (S3) and Amazon Elastic Compute Cloud (EC2). AWS also offers numerous cloud applications and developer tools, including Amazon Comprehend, Amazon SageMaker Batch Transform and Amazon Lightsail.

AWS offers certifications at the foundation, associate and professional levels across five role-based categories: architect, developer, operations, cloud and specialty certifications. Foundation-level certifications validate a candidate’s understanding of the AWS Cloud and serve as a prerequisite to AWS specialty certifications. Foundation certifications are a recommended starting place for those seeking higher-level credentials.

Associate credentials typically have no prerequisites and focus on technical skills. They are required to obtain professional-level certifications, which are the highest level of technical certification available. Specialty certs, meanwhile, focus on skills in targeted areas.

AWS Certified Solutions Architect – Associate 2019

AWS currently offers the following credentials:

  • Foundation credentials: AWS Certified Cloud Practitioner
  • Associate credentials: AWS Certified Solutions Architect Associate, AWS Certified Developer and AWS Certified SysOps Administrator
  • Professional: AWS Certified Solutions Architect Professional and AWS Certified DevOps Engineer
  • Specialty: AWS Certified Advanced Networking, AWS Certified Big Data and AWS Certified Security

The AWS Certified Solutions Architect credential is available at the associate and professional levels. The associate credential targets candidates with at least one year of experience architecting and implementing solutions based on AWS applications and technologies. AWS updated the associate-level exam in February 2018 to include architecture best practices and new services.

The AWS Certified Solutions Architect – Professional certification targets senior AWS architects who can architect, design, implement and manage complex enterprise-level AWS solutions based on defined organizational requirements. Candidates should have a minimum of two years’ direct experience deploying and designing on the AWS cloud and be able to translate organizational requirements into solutions and recommend best practices. The associate credential is a mandatory prerequisite.

AWS Certified Solution Architect facts and figures

Certification name Certified Solution Architect – Associate

Certified Solution Architect – Professional

Prerequisites and required courses Associate: One year of hands-on experience recommended, AWS Certified Cloud Practitioner

Professional: Certified Solution Architect – Associate credential plus a minimum of two years of hands-on experience

Number of exams Associate: One exam (65 questions, 130 minutes to complete)

Professional: One exam (170 minutes to complete)

Certification fees Associate: $150 (practice exam $20)

Professional: $300 (practice exam $40)

URL https://aws.amazon.com/certification/
Self-study materials AWS makes sample questions, practice exams, exam guides, whitepapers and more available on the certification home page.

CTA: Certified Technical Architect

In 1999, Salesforce revolutionized the world of CRM when it introduced the concept of using the cloud to provide top-notch CRM software. Today, Salesforce has more than 150,000 customers, making it the industry leader for CRM enterprise cloud platforms. Currently, Salesforce offers solutions for various focus areas, including sales, service, marketing, commerce, engagement, community, productivity (Quip), platform and ecosystem, integration, analytics, enablement, internet of things (IoT), artificial intelligence, mobility, and industry (financial and health).

To meet industry needs for qualified and experienced professionals with the skills necessary to support its growing customer base, Salesforce developed and maintains a top-tier certification program. It offers many paths to candidates, including for administration, app building, architecture and marketing.

Salesforce Architect certifications are hierarchical, with most (but not all) lower-level credentials serving as prerequisites for more advanced credentials. At the top of the certification pyramid is the highest credential a Salesforce professional can earn – the Certified Technical Architect (CTA), which is our featured Salesforce certification.

The Salesforce Architect certification pyramid has three levels:

  • Specializations: These form the bottom tier of the pyramid. Salesforce offers eight specializations, four of which support application solutions, while the other four support system solutions. Application specializations include certifications for Data Architecture and Management Designer, Sharing and Visibility Designer, Platform Developer I, and Platform App Builder. System specializations include Development Lifecycle and Deployment Designer, Identity and Access Management Designer, Integration Architecture Designer, and Platform Developer I credentials.
  • Domain Architect: There are two Salesforce Domain Architect credentials: the Certified Application Architect and the Certified System Architect. The Certified Application Architect designation targets professionals with expert-level knowledge in Salesforce product functionality and features, while the Certified System Architect credential focuses on governance, integration and testing. Both credentials require the candidate to first earn their corresponding specialization certifications in addition to meeting other requirements.
  • Technical Architect: The Certified Technical Architect (CTA) is the highest Salesforce credential available. CTAs are experts in all Salesforce domains and possess skills necessary to design, build and implement Salesforce platform solutions. To earn the CTA, candidates must first obtain both the Certified Application Architect and Certified System Architect credentials or pass a single exam. Candidates must meet experience requirements and pass a rigorous board review, which validates their knowledge and skills in Salesforce competency areas, such as communication, development lifecycle and deployment planning, integration, solution architecture, data, security, and systems architecture.

Salesforce requires CTAs to maintain current skills. Credential holders must pass maintenance module exams with each new product release cycle (typically in summer, winter and spring). While challenging to earn, the CTA is important for IT professionals who are serious about a Salesforce technologies career.

CTA facts and figures

Certification name Certified Technical Architect (CTA)
Prerequisites and required courses Salesforce Certified Application Architect and Salesforce Certified System Architect credential:
  • Five years of implementation experience (must include development experience across the full software development lifecycle)
  • Three years of experience in an architect role
  • Two years of experience with the Lightning Platform (one year must be in an architect role while implementing Salesforce technologies and applications)
  • Experience as a technical architect on multiple complex deployments OR equivalent knowledge through project participation
  • Additional experience – guiding teams on platform technology; identifying and mitigating technical risks; exposure to project globalization, object-oriented design patterns, platform-specific design patterns and limits; developing code on the Force.com platform; building and addressing security complexities, mechanisms, and capabilities on the Force.com platform as part of a functional security model; knowledge of data migration, design trade-offs and ETL tools, large data volume considerations, risks and mitigation strategies, general mobile solutions and architecture, on-platform mobile solutions, and considerations as well as project and development lifecycle methodologies
Number of exams One exam (four hours to complete; candidates must formulate, justify and present recommendations based on a hypothetical scenario to a review board)
Certification fees $6,000

Retake fee: $3,000

URL http://certification.salesforce.com/technicalarchitect
Self-study materials Salesforce maintains links on the certification webpage to numerous review materials, including the online documentation, tip sheets, user guides, exam guide and outline, Architect Journey e-books, Trailhead trails, and the Salesforce Certification Guide.

ITIL Master Certificate – IT Service Management

One of our favorite credential sets (and for employers as well, judging by job board numbers) is the ITIL for IT Service Management credentials from Axelos. Axelos is a global provider of standards designed to drive best practices and quality throughout organizations. ITIL (Information Technology Infrastructure Library) joined the Axelos family in 2013.

Axelos manages ITIL credentialing requirements and updates, provides accreditation to Examination Institutes (EIs), and licenses organizations seeking to use ITIL. In addition to ITIL certifications, Axelos offers credentials for Prince2 2017 (which includes Foundation, Practitioner and Agile qualifications), Prince2 Agile, Resilia, MSP, MoP, M_o_R, P30, MoV, P3M3 and AgileSHIFT.

ITIL is a set of well-defined and well-respected best practices that specifically target the area of IT service management. There are more than 2 million ITIL-certified practitioners worldwide. ITIL is perhaps the most widely known and globally adopted set of best practices and management tools for IT service management and support.

ITIL Foundation (2011): Complete course and 2 practice exams

Axelos maintains a robust ITIL certification portfolio consisting of five ITIL credentials:

  • ITIL Foundation: An entry-level credential that validates general ITIL knowledge, including terminology, concepts, elements, services lifecycle and ITIL processes
  • ITIL Practitioner: A steppingstone credential for the Intermediate credential that tests a candidate’s ability to use ITIL principles within their business organization
  • ITIL Intermediate: An industry-recognized qualification with a modular structure, each module focusing on a different aspect of IT service management
  • ITIL Expert: An expert-level credential for candidates who possess broad ITIL knowledge that covers the entire ITIL scheme
  • ITIL Master: The highest ITIL credential from Axelos, targeting professionals who recommend and implement ITIL best practices

Axelos introduced ITIL 4 in early 2019. ITIL 3 practitioners should check the Axelos website frequently for updates about the transition to ITIL 4 and availability of the ITIL 4 transition modules.

The ITIL Master is the pinnacle ITIL certification, requiring experience, dedication, and a thorough understanding of ITIL principles, practices, and techniques. To gain the ITIL Master designation, candidates must have at least five years of managerial, advisory or other leadership experience in the field of IT service management. They must also possess the ITIL Expert certification. Once the skill and certification requirements are met, the real certification work begins.

Upon completing the prerequisites, candidates must register with PeopleCert, the sole approved Axelos Examination Institute, and submit an application. Next, candidates prepare and submit a proposal for a business improvement to implement within their organization. The proposal submission is followed by a “work package,” which documents a real-world project that encompasses multiple ITIL areas.

The work package (1) validates how the candidate applied ITIL principles, practices, and techniques to the project; and (2) documents the effectiveness of the solution and the ultimate benefit the business received as a result of the ITIL solution. Finally, candidates must pass an interview with an assessment panel where they defend their solution.

Axelos will soon be sponsoring 50 lucky people in their quest to obtain the ITIL 4 Master certification. You can register your interest in the program here.

ITIL Master facts and figures

Certification name ITIL Master Certificate – IT Service Management
Prerequisites and required courses ITIL Expert Certificate: Five years of IT service experience in managerial, leadership or advisory roles
Number of exams No exam required, but candidates must complete the following steps:
  • Register with PeopleCert.
  • Submit application.
  • Submit proposal.
  • Submit work package.
  • Attend interview.
Certification fees $4,440 if all ITIL credits obtained through PeopleCert

$5,225 if some ITIL credits were obtained from other institutes

URL https://www.axelos.com/certifications/itil-certifications/itil-master
Self-study materials Axelos provides documentation to guide candidates in the preparation of proposal and work package submissions. Available documents include ITIL Master FAQs, ITIL Master Proposal Requirements and Scope, and ITIL Master Work Package Requirements and Scope.

TOGAF 9

A leader in enterprise architecture, The Open Group’s standards and certifications are globally recognized. The TOGAF (The Open Group Architecture Framework) standard for enterprise architecture is popular among leading enterprise-level organizations. Currently, TOGAF is the development and architecture framework of choice for more than 80% of global enterprises.

TOGAF’s popularity reflects that the framework standard is specifically geared to all aspects of enterprise-level IT architectures, with an emphasis on building efficiency within an organization. The scope of the standard’s approach covers everything from design and planning stages to implementation, maintenance, and governance.

The Open Group offers several enterprise architect credentials, including TOGAF, Open CA, ArchiMate, IT4IT and the foundational Certified Technical Specialist (Open CTS).

The Open Group reports that there are more than 75,000 TOGAF-certified enterprise architects. At present, there are two TOGAF credentials: the TOGAF 9 Foundation (Level 1) and TOGAF 9 Certified (Level 2). (The TOGAF framework is currently based on version 9.2, although the credential name still reflects version 9.)

The TOGAF 9 Foundation, or Level 1, credential targets architects who demonstrate an understanding of TOGAF principles and standards. A single exam is required to earn the Level 1 designation. The Level 1 exam focuses on TOGAF-related concepts such as TOGAF reference models, terminology, core concepts, standards, ADM, architectural governance and enterprise architecture. The Level 1 credential serves as a steppingstone to the more advanced TOGAF Level 2 certification.

The TOGAF 9 Certified, or Level 2, credential incorporates all requirements for Level 1. Level 2 TOGAF architects possess in-depth knowledge of TOGAF standards and principles and can apply them to organizational goals and enterprise-level infrastructure. To earn this designation, candidates must first earn the Level 1 credential and pass the Level 2 exam. The Level 2 exam covers TOGAF concepts such as ADM phases, governance, content framework, building blocks, stakeholder management, metamodels, TOGAF techniques, reference models and ADM iterations.

Candidates wanting a fast track to Level 2 certification may take a combination exam, which covers requirements for both Level 1 and 2. Training is not mandatory for either credential but is highly recommended. Training classes run 2-5 days, depending on the provider and whether you’re taking the combined or single-level course. The Open Group maintains a list of approved training providers and a schedule of current training opportunities on the certification webpage.

TOGAF 9 facts and figures 

Certification name TOGAF 9 Foundation (Level 1)

TOGAF 9 Certified (Level 2)

Prerequisites and required courses TOGAF 9 Foundation (Level 1): None

TOGAF 9 Certified (Level 2): TOGAF 9 Foundation (Level 1) credential

Number of exams Level 1: One exam (40 questions, 60 minutes, 55% required to pass)

Level 2: One exam (eight questions, 90 minutes)

Level 1 and 2 combined exam (48 questions, 2.5 hours)

Certification fees $320 each for Level 1 and Level 2 exams

$495 for combined Level 1 and Level 2 exam

Exams are administered by Pearson VUE. Some training providers include the exam with the training course.

URL http://www.opengroup.org/togaf9/cert/docs/indiv.html
Self-study materials A number of resources are available from The Open Group, including whitepapers, webinars, publications, TOGAF standards, the TOGAF Foundation Study Guide ($29.95 for PDF; includes practice exam), practice exam (99 cents for PDF) and the TOGAF 9 Certified Study Guide (a combined study guide is available for $59.95). The Open Group also maintains a list of accredited training course providers and a calendar of training events.

Zachman Certified – Enterprise Architect

Founded in 1990, Zachman International promotes education and research for enterprise architecture and the Zachman Framework. Rather than being a traditional process or methodology, the Zachman Framework is more accurately referred to as an “ontology.” Ontologies differ from a traditional methodology or process in that, rather than focusing on the process or implementation, they focus on the properties, types and interrelationships of entities that exist within a particular domain. The Zachman Framework ontology focuses on the structure, or definition, of the object and the enterprise. Developed by John Zachman, this framework sets a standard for enterprise architecture ontology.

Zachman International currently offers four enterprise architect credentials:

  • Enterprise Architect Associate Certification (Level 1): Candidates must attend a four-day modeling workshop and pass a single exam. The workshop covers key concepts relating to enterprise architecture and the Zachman Framework, case studies, engineering vs. primitive models and manufacturing vs. composite models, and hands-on experience building Framework models. The workshop fee ($3,499) includes the exam and certification fees for Level 1 and Level 2.
  • Enterprise Architect Practitioner Certification (Level 2): Architects must submit case studies of primitive and composite models that address specified management issues. Case studies must pass a referee review.
  • Enterprise Architect Professional Certification (Level 3): Candidates must complete a case study demonstrating primitive (architectural) and composite (implementation) models and complete a referee review. Level 3 credential holders may advertise themselves as “Zachman consultants.”
  • Enterprise Architect Educator Certification (Level 4): Designed for educators, this credential prepares candidates to develop and teach the Zachman Framework. To earn this credential, candidates should go through all educational materials related to the Zachman Framework, develop their own curricula and course materials, and present those materials for review and approval. While this is not required, Zachman recommends that Level 4 candidates obtain the Level 3 Professional designation.

Zachman credentials are valid for three years. To maintain these credentials, candidates must earn continuing education credits (referred to as EADUs). The total number of EADUs required varies by certification level.

Zachman Certified – Enterprise Architect facts and figures

Certification name Enterprise Architect Associate Certification (Level 1)

Enterprise Architect Practitioner Certification (Level 2)

Enterprise Architect Professional Certification (Level 3)

Enterprise Architect Educator Certification (Level 4)

Prerequisites and required courses Level 1 Associate: Four-day Modeling Workshop ($3,499)

Level 2 Practitioner: None

Level 3 Professional: None

Level 4 Educator: Review all materials related to The Zachman Framework; Level 3 Professional recommended

Number of exams Level 1 Associate: One exam

Level 2 Practitioner: No exam; case studies and referee review required

Level 3 Professional: No exam; case studies and referee review required

Level 4 Educator: None; must develop and submit curriculum and course materials for review and validation

Certification fees Level 1 Associate: exam fee included as part of required course

Level 2 Practitioner: None, included as part of Level 1 required course

Level 3 Professional: Not available

Level 4 Educator: Not available

URL https://www.zachman.com/certification/what-we-certify/enterprise-architect#enterprise-architect-associate-level-1
Self-study materials Live classroom and distance learning opportunities are available. Zachman also offers webcasts, a glossary, the Zachman Framework for Enterprise Architecture and reference articles.

Beyond the top 5: More enterprise architect certifications

The Red Hat Certified Architect (RHCA) is a great credential, especially for professionals working with Red Hat Enterprise Linux.

The Project Management Professional (PMP) certification from PMI continues to appear in many enterprise architect job descriptions. Although the PMP is not an enterprise architect certification per se, many employers look for this particular combination of skills.

Outside of our top five vendor-neutral enterprise architect certifications (which focus on more general, heterogeneous views of IT systems and solutions), there are plenty of architect-level certifications from a broad range of vendors and sponsors, most of which are vendor-specific.

The table below identifies those vendors and sponsors, names their architect-level credentials, and provides links to more information on those offerings. Choosing one or more of these certifications for research and possible pursuit will depend on where you work or where you’d like to work.

<td”>EMC Cloud Architect Expert (EMCCAe) <td”>GoCertify </td”></td”>

Sponsor Enterprise architect certification More information
BCS BCS Practitioner Certificate in Enterprise and Solutions Architecture BCS homepage
Cisco Cisco Certified Architect (CCAr) CCAr homepage
Enterprise Architecture Center of Excellence (EACOE) EACOE Enterprise Architect

EACOE Senior Enterprise Architect

EACOE Distinguished Enterprise Architect EACOE Enterprise Architect Fellow

EACOE Architect homepage
FEAC Institute Certified Enterprise Architect (CEA) Black Belt

Associate Certified Enterprise Architect (ACEA) Green Belt

FEAC CEA homepage
Hitachi Vantara Hitachi Architect (three tracks: Infrastructure, Data Protection, and Pentaho Solutions)

Hitachi Architect Specialist (two tracks: Infrastructure and Converged)

Training & Certification homepage
IASA Certified IT Architect – Foundation (CITA-F)

Certified IT Architect – Associate (CITA-A)

Certified IT Architect – Specialist (CITA-S)

Certified IT Architect – Professional (CITA-P)

CITA homepage
National Instruments Certified LabVIEW Architect (CLA) CLA homepage
Nokia Nokia Service Routing Architect (SRA) SRA homepage
Oracle Oracle Certified Master, Java EE Enterprise Architect Certified Master Java EE homepage
Red Hat Red Hat Certified Architect (RHCA) RHCA homepage
SOA (Arcitura) Certified SOA Architect SOA Architect homepage

These architect credentials typically represent pinnacle certifications within the programs to which they belong, functioning as high-value capstones to those programs in many cases. The group of individuals who attain such credentials is often quite small but comes with tight sponsor relationships, high levels of sponsor support and information delivery, and stratospheric salaries and professional kudos.

Often, such certifications provide deliberately difficult and challenging targets for a small, highly select group of IT professionals. Earning one or more of these certifications is generally the culmination of a decade or more of professional growth, high levels of effort, and considerable expense. No wonder, then, that architect certifications are highly regarded by IT pros and highly valued by their employers.

Choosing the right IT architect credential

Enterprise architect credentials will often be dictated by choices that your employer (or industry sector, in the case of government or DoD-related work environments) have already made independent of your own efforts. Likewise, most of the vendor-specific architecture credentials make sense based on what’s deployed in your work environment or in a job you’d like to occupy.

Though there are lots of potential choices IT pros could make, the actual number they can or should make will be influenced by their circumstances.

Sun, 22 Jan 2023 10:00:00 -0600 en text/html https://www.businessnewsdaily.com/10758-best-enterprise-architect-certifications.html
Killexams : What is Salesforce and What Does It Do? No result found, try new keyword!Salesforce is a cloud-based customer relationship management (CRM) software that helps businesses connect with and get more information about their customer base. You've probably heard of ... Tue, 07 Feb 2023 10:00:00 -0600 text/html https://www.thestreet.com/technology/what-is-salesforce-14796378 Killexams : Microsoft Dynamics vs Salesforce (2023 Comparison)

The Microsoft Dynamics 365 product suite contains a comprehensive set of tools built to perform practically every aspect of business management. Based on Microsoft Azure, a cloud-computing ecosystem―although an on-premise solution is also available, if preferred―Dynamics 365 features 11 core “modules,” which cover everything from sales, customer service, automation and marketing to talent management, finance and operation, retail and AI. What sets Microsoft Dynamics 365 apart from the competition is the full integration with Microsoft’s extensive list of software including the classics we all know and love, like OneDrive, Excel and Outlook.

Microsoft Dynamics 365 offers three main sales plans and two main customer service plans designed to cover a wide variety of business needs. On top of that, Microsoft Dynamics 365 has a whole host of add-ons for businesses with specific needs. Most of Microsoft Dynamics 365 plans are discounted to $20 per user, per month, if the user already has one Dynamics 365 product.

The Microsoft Dynamics 365 product tiers start with the Sales Professional at $65 per user, per month, billed annually. The Professional plan offers an extensive suite of sales executing services, full reporting and analysis with exports to Excel and some amount of customization.

The Sales Enterprise, at $95 per user, per month, adds knowledge management and gamification as well as a limited amount of contextual insights and AI.

The Sales Premium plan, at $135 per user, per month, offers the full package when it comes to sales acceleration, fully customizable solutions and more in-depth contextual insights and conversational intelligence.

For the customer service side of your business, Microsoft Dynamics 365 offers a Professional plan at $50 per user, per month, which includes an unlimited number of named users, extensive case and knowledge management and includes service for mobile.

The Customer Service Enterprise plan, at $95 per user/per month adds more advanced capabilities like a unified service desk, embedded AI intelligence which gives context-driven suggestions and analytical reports.

All the Microsoft Dynamics 365 sales and customer service products are fully integrated with all Microsoft products, such as Outlook, Excel, OneNote and more:

  • Sales Professional:$65 per user, per month, for a first-time user or $20 per user, per month, if the user already has Dynamics 365 products, billed annually, offers core sales force automation and Microsoft 365 automation
  • Sales Enterprise:$95 per user, per month, for a first-time user or $20 per user, per month, if the user already has Dynamics 365 products, billed annually, offers industry-leading sales force automation with contextual insights and advanced customization options
  • Sales Premium:$135 per user, per month, billed annually, adds prebuilt, customizable intelligence solutions designed for your businesses sellers and managers
  • Customer Service Professional:$50 per user, per month, for a first-time user or $20 per user, per month, if the user already has Dynamics 365 products, billed annually, offers core customer service capabilities
  • Customer Service Enterprise:$95 per user, per month, for a first-time user or $20 per user, per month, if the user already has Dynamics 365 products, billed annually, offers more advanced customer service capabilities
Thu, 09 Feb 2023 23:20:00 -0600 Chauncey Crail en-US text/html https://www.forbes.com/advisor/business/software/salesforce-vs-microsoft-dynamics/
Killexams : Salesforce is applying pressure to workers to drive down headcount

I've been looking for a driver who is qualified, reader. I'm Diamond Naga Siu, and I'm a little rusty at driving after taking public transportation for so long. Driving at night is especially nerve-racking, because I keep getting blinded by the lights.

It's happening much more frequently, and I thought my eyesight was for sure getting worse (it is). But the actual culprit is more complex: light hues, misaligned headlights, and other vehicle quirks. My colleague Madison Hall illuminates the problem here.

Before we drive off into the night, let's jump into today's tech.

If this was forwarded to you, sign up here. get Insider's app here.

Marc Benioff

Justin Sullivan / Getty Images

1. Salesforce performance pressure is on. Employees told Insider that the cloud company is about to drop new performance metrics for engineers. It's also trying to lower the headcount. Some salespeople had to choose between a "Prompt Exit Package" severance option or a 30-day performance improvement plan.

This is all part of a sprint to cut 10% of the workforce after going on a two-year hiring spree. Plus, multiple investors are believed to be pressuring Salesforce to cut additional costs to become more profitable.

More on the heightened tension at Salesforce here.

In other news:

Employees at big tech companies before and after industry-wide layoffs: Alphabet, Meta, Amazon, Microsoft, Salesforce.

Chay Thawaranont

2. Tech layoffs tell one story. Company headcount tells another. These six charts show how tech giants like Meta and Google have still grown, despite layoffs. Check them out here.

3. A woman doesn't want to prosecute her husband who is accused of purposely driving their family off a cliff. He is suspected of driving off a 250-foot cliff with his wife and two children inside a Tesla. The California doctor faces three attempted murder charges. More on the situation.

4. Microsoft really wants you to use Bing and ChatGPT. The company is throwing it back to the 90s. It's pushing people to set Bing as their default search engine. And it's trying to trade access to its augmented search engine for market share. Here's a breakdown of its desperation.

5. Hundreds of influencers revealed their rates for sponsored posts. New data revealed that the average rate for TikTok fell from $3,108 in 2021 to $2,947 a year later. Meanwhile, the costs of Instagram sponsored posts are rising. Get more insights on sponsored post rates.

6. The danger of putting computer chips in your brain. Elon Musk's neurotech startup has been working toward putting chips in people's brains since 2016. Other startups have been eager to do so, too. But experts warn there are real dangers and unique ethical pitfalls. Dive into them here.

7. Leaked Amazon all-hands recording reveals CEO pep talk. On Tuesday, Andy Jassy urged employees to band together to get through this challenging time. He encouraged them to "redefine" the company and laid out how they can be successful. Get the full meeting breakdown.

8. Walmart forces employees to relocate or bounce. The retailer is cracking down on remote work. It closed tech hubs in California, Texas, and Oregon, and gave impacted employees two options: relocate or take severance. More on the employment ultimatum.

Odds and ends:

person holding EV charging power cord

Getty Images

9. Beep Beep: Road trip with this couple in an EV. Axios reporter Joann Muller joined her husband on a 1,500-mile road trip in a Kia EV6. They didn't use heat — and stopped 12 times due to "range anxiety." Come along for the ride here.

10. Stop doing these things at Chinese takeout restaurants. Su-Jit Lin grew up working in her parents' American Chinese restaurant. She witnessed her parents facing racism and aggression while running their business. Here are nine things she wishes customers knew.

What we're watching today:

Curated by Diamond Naga Siu in San Diego. (Feedback or tips? Email dsiu@insider.com or tweet @diamondnagasiu) Edited by Dave Smith (tweet @redletterdave) in Toronto and Nathan Rennolds (tweet @ncrennolds) in London.

Read the original article on Business Insider

Tue, 14 Feb 2023 21:35:00 -0600 en-US text/html https://news.yahoo.com/salesforce-applying-pressure-workers-drive-113500773.html
Killexams : Salesforce adds gender identity and pronoun data fields to promote inclusivity in tech
Paula Goldman

Salesforce has added new fields for gender identity and pronoun data across its product line, to help customers be more inclusive when it comes to collecting and using personal data.

The firm has launched two new fields across the Lead, Contact and Person Account objects on Salesforce. This opt-in addition lets customers and their users select, identify and capture pronoun options like he/him, she/her, they/them, and gender identity options like male, female, non-binary. Both fields also offer a ‘not listed’ option.

The fields are part of Salesforce’s core objects, which means they are populated through most of its products and available by default. 

Organizations from airlines to hotels, restaurants to government agencies and healthcare companies all need this type of personal data to be able to serve their customers accurately. Standardizing the fields removes the need for admins to create custom versions, so companies can capture more accurate customer data in a more efficient way. 

However, there is no pressure on customers to use the fields, as Salesforce's Chief Ethical and Humane Use Officer, Paula Goldman, explains:

We understand this data can be sensitive, so we've designed it with a walkthrough process for admins setting this up. There's guidance that says you don't always need to be collecting this data. In fact, there are some times when it may not be as appropriate to collect this data. Then admins would choose to include it or not include it, as they're setting up various instances of Salesforce.

Collaboration 

Salesforce worked in close contact with its Inclusive Language Steering Committee to develop the gender inclusive features. This included members of Outforce, the company’s LGBTQ+ employee resource group, and Out and Equal, an Oakland-based organization working on LGBTQ+ workplace equality. 

Working in collaboration with relevant groups is a standard approach at Salesforce’s Office of Ethical and Humane Use. One of its core pillars is ethics and inclusion in Salesforce products, so the Office works hard to ensure the products the firm delivers are inclusive and accessible to all. Goldman says:

A core way we do that is knowing that I as an individual and my team, we don't have all the answers, and nor necessarily do the teams that are working on these specific products. Participation and gaining insight from folks that live these experiences directly is very important. That's why we worked both with our Employee Resource Group to understand first of all - what's the problem; second - what's the right solution, what's the right language to learn, which of these terms are the most important to address. 

Similarly with outside experts, if our whole goal is inclusion in our product, then we need to be inclusive in the processes that lead to these outcomes as well. We need to be bringing in this expertise and designing based on that expertise.

Using the right identifiers is a key part of building trust with users, but the standard options in data systems and CRM tools don’t always capture peoples’ full identity, or make it simple to do so. By making these new fields available, firms can use the gender inclusive features they prefer, and if they don’t need or want to collect gender-related data, they can bypass the features. Goldman notes:

For airlines or hotels or restaurants, which are giving personalized experiences to their customers, they don't want to be making a mistake on sensitive data like this. They want to be giving the correct experiences to their customers and serving them well. If they were to make an error on something like this, you can imagine how that would break trust.

Conversely, when people feel included, they’re more likely to trust the company they're interacting with. Goldman adds:

Study after study shows that when people trust companies, they're willing to share more data. That in turn feeds a more accurate and trusted personalized experience with the company, which feeds the sort of data they're willing to share.

At a time when first-party data is so crucial for companies wanting to serve and market in different segments, this model creates a virtuous loop where they're going to have more customer loyalty and trust, and be able to better serve their customers. 

Ethical

The new identity fields are part of Salesforce’s ongoing efforts to develop and promote ethical and inclusive technology. The firm had already made updates to its technical language in 2021 to address implicit bias and increase racial inclusivity. Goldman says:

We spent a long time remediating language in our code and our product around racial terms, like master and slave or blacklist and whitelist, and replacing those with more inclusive terms.

Ethics and inclusivity are embedded across product development at the company, she adds. For example, in the area of Artificial Intelligence, Salesforce aims to ensure that the data sets it’s using to train models are representative of the populations it’s serving and as free from bias as possible. 

The firm also puts intentional defaults in its products to make them as inclusive as possible. During the pandemic, one of the products it was developing for vaccination campaigns offered default pick lists associated with that product type. Goldman adds:

We decided that we shouldn't make an address field mandatory for people that wanted to sign up for vaccine. Why? Because if you are unhoused, that might exclude you from getting access to the thing that you're signing up for. Oftentimes it's these small design decisions that can make a world of difference in how inclusive products are when they launch and are used in the world.

My take

A positive move. 

Thu, 16 Feb 2023 21:12:00 -0600 BRAINSUM en text/html https://diginomica.com/salesforce-adds-gender-identity-and-pronoun-data-fields-promote-inclusivity-tech
Killexams : Salesforce yields to activist pressure with harsh new policies for engineers, salespeople

Salesforce is looking at new ways to cut costs as activist investors continue to put pressure on the company. Today, Insider was reporting that the company is implementing much stricter performance measurements for engineering, with some salespeople being put under pressure to quit or succumb to harsh performance policies of their own. This is consistent with what sources have been telling TechCrunch.

This could include performance reviews based on the quantity of code produced for engineers, a flawed way to measure engineering productivity, which encourages quantity over quality. While salespeople are being put between a rock and a hard place, being asked to choose between signing a strict one-month performance improvement plan or taking an exit package.

When asked about this, Salesforce responded with this comment: “Our performance management process drives accountability and rewards excellence.” The company did not elaborate or answer follow-up questions regarding the timing or details of this policy.

TechCrunch has also been hearing that the company is mandating a return to the office, and according to a Salesforce spokesperson, it’s now up to the managers to decide. “Our hybrid approach empowers leaders to make decisions for their teams about which jobs need to be in the office or remote.”

That’s an interesting attitude shift for a company has been promoting the idea of the “all digital, work-from-anywhere workplace” since the pandemic hit in 2020, something they call the Digital HQ. It’s a big part of why the CRM leader spent almost $28 billion to buy Slack in 2020.

But neither is it surprising since CEO and chair Marc Benioff practically telegraphed this at the end of last year, suggesting that folks working from home weren’t as productive.

All of this is probably related to the fact that activist investors — including Elliott Management, Starboard Value, ValueAct and Inclusive Capital — have been circling the company, undoubtedly putting tons of pressure on Benioff to increase productivity and cut costs. These firms are a big part of the reason Salesforce announced that it was cutting 10% of its workforce in January, a process that has been handled badly with layoff notices coming in dribs and drabs, leaving workers anxious and uncertain.

Ray Wang, founder and principal analyst at Constellation Research, blames Boston Consulting Group, which he says was brought in at the behest of the activists to deal with the cuts and implement new performance review policies. “From what we know, BCG made some significant recommendations on how salespeople and developers should be measured to Improve productivity,” Wang told TechCrunch. Update: BCG denies being responsible for the performance review policies.

Wang says that whether you think this approach is a good idea or not depends on your perspective. “If I was an investor, I would advocate for this approach, but if I was the owner-founder, I would want something less harsh and more nuanced,” he said.

Wang isn’t a fan of how the activists have handled this, calling them “vulture firms.” While he does agree with their assertion that Salesforce overpaid for bad acquisitions, he believes these firms lack an understanding of how to run a company like Salesforce, and they are ultimately doing more harm than good.

“The vulture firms do not have a good understanding of the investment levels in R&D that are needed for innovation to continue, nor did they understand what level of marketing spend Salesforce needs to remain top of mind for execs,” Wang said.

“They don’t add any value. They come in to just make money on the arbitrage and they leave the firms more damaged than when they were before they were taken over,” he said.

Mon, 13 Feb 2023 10:00:00 -0600 en-US text/html https://techcrunch.com/2023/02/14/salesforce-yields-to-activist-pressure-with-harsh-new-policies-for-engineers-sales-people/
Killexams : Salesforce Services Market Size, Share & Forecast | US$ 33.5 Billion by 2029

The Salesforce services market is set to top US$ 13 Billion in 2022 and is predicted to expand at a stupendous CAGR of 14.4% to reach a valuation of US$ 33.5 Billion by 2029. Salesforce services currently account for a 2% share in the global IT services market. Market development is mainly forced by the increasing adoption of salesforce services in the BFSI industry.

As Salesforce services defy the ‘one-size-fits-all’ concept, service providers are offering end-to-end assistance to help end-users get services that are best suited to their requirements. With thousands of Salesforce implementations across multiple enterprises, the Salesforce service providers are extensively focusing on creating impactful experiences to generate substantial profits.

Opportunities galore for manufacturers with the increasing focus of businesses on improved customer engagement and interaction – key imperative driving growth and profitability amid competitive spaces.

Request a sample of this Report @ 
https://www.futuremarketinsights.com/reports/sample/rep-gb-4751

Some of the highly-effective Salesforce offerings- marketing cloud, commerce cloud and community cloud to name a few- have gained immense popularity over the years, which is further nudging businesses to choose Salesforce services for long-term returns.

North America – A Hub of Opportunities for Service Providers

According to the report, increasing adoption of Salesforce services in the BFSI sector is likely to continue, making it one of the most lucrative verticals for the Salesforce service vendors. Over the years, the focus of BFSI is shifting toward fruitful customer engagement in real time and across any device. This, in turn, is pushing the demand for adoption of Salesforce services in BFSI, thereby giving new opportunities for the Salesforce service vendors to reap profits from.

Growth prospects for the Salesforce services, as the report opines, are high in North America, particularly in the US. In addition, the adoption of Salesforce services in Western Europe is estimated to intensify by the end of 2029, which is likely to encourage the vendors to solidify their service capabilities.

As far as growth and expansion are concerned, strategic business partnerships and acquisitions will continue to be the best way forward for vendors. Those alliances will lay the foundation for bespoke innovations to come to the fore, thereby creating a ‘win-win’ for both the parties involved. Considering the challenges enterprises face in terms of Salesforce deployment, key service providers active in the market will continue to focus on offering unmatched support and assistance in a bid to ensure client satisfaction and engagement.

In addition, Salesforce service providers will also continue to center on getting ‘Salesforce service certifications’ to reap benefits in the long-run, as these certifications will not only help them strengthen their core competencies but also expand their client bases.

Ask An Analyst @
https://www.futuremarketinsights.com/ask-the-analyst/rep-gb-4751

Competitive Landscape

Since there are so many companies actively providing salesforce services, the nature of the market has become quite competitive. SAP SE, Oracle Corporation, Microsoft Corporation, Salesforce.com Inc., Adobe Inc., DXC Technology, Accenture PLC, IBM Corporation, Pegasystems Inc., Verint Systems Inc., Tata Consultancy Services Limited, and AT&T Inc. are some of the leading salesforce service companies.

Key Segments of Salesforce Services Industry Survey

Salesforce Services Market by Type of Service:

  • Planning
    • Advisory Services
    • Change Management
  • Implementation
    • Integrated Services
    • Custom Application Development
    • Application Modernisation and Data Migration
    • Testing Services
  • Manage
    • Monitoring
    • Upgrade
    • Governance
    • Helpdesk
    • Training
    • BPO

Salesforce Services Market by Application:

  • Sales Cloud
  • Service Cloud
  • Marketing Cloud
  • App Cloud
  • Commerce Cloud
  • Analytics

Salesforce Services Market by Vertical:

  • Salesforce Services in BFSI
  • Salesforce Services in Healthcare and Life Sciences
  • Salesforce Services in Media and Telecom
  • Salesforce Services in Retail and CPG
  • Salesforce Services in Government
  • Salesforce Services in Manufacturing
  • Salesforce Services in High Technology
  • Salesforce Services in Energy & Utilities

Request for Customization @
https://www.futuremarketinsights.com/customization-available/rep-gb-4751

Salesforce Services by Region:

  • North America Salesforce Services Market
  • Latin America Salesforce Services Market
  • Europe Salesforce Services Market
  • East Asia Salesforce Services Market
  • South Asia & Pacific Salesforce Services Market
  • Middle East & Africa (MEA) Salesforce Services Market

About Us

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

Contact Us:
Future Market Insights,
Unit No: 1602-006,
Jumeirah Bay 2,
Plot No: JLT-PH2-X2A,
Jumeirah Lakes Towers,
Dubai,
United Arab Emirates
For Sales Enquiriessales@futuremarketinsights.com
Websitehttps://www.futuremarketinsights.com
LinkedInTwitterBlogs

Thu, 16 Feb 2023 13:35:00 -0600 en-US text/html https://www.fmiblog.com/2023/02/17/salesforce-services-market-size-share-forecast-us-33-5-billion-by-2029/
Killexams : Salesforce engineers are about to be hit with new performance metrics, while some salespeople are being pressured to quit
  • Some Salesforce employees have been offered a "Prompt Exit Package" instead of a layoff, with less severance.
  • If they refuse, they will put on a PIP, sources say, a common step before termination in the industry.
  • Employees say the company is ratcheting up performance expectations as activist investors invade.

Salesforce has increased performance pressure on some employees as it executes its plan to reduce its workforce by 10%, multiple current and former employees tell Insider. Workers aren't sure if performance-related terminations are part of that 10%, they say.

The company is planning to introduce new performance metrics for engineers and has already forced some salespeople to choose between a 30-day performance improvement plan (PIP) or a severance option called a "Prompt Exit Package," according to several current and former Salesforce employees. PIPs are commonly used in the tech industry as a step prior to firing someone. The PEP, on the other hand, is basically voluntarily quitting, but Salesforce offers two months of severance with it, according to an email viewed by Insider. 

"The company is pushing hard for productivity tracking and metrics on all facets," one employee told Insider. 

"Performance pressure and return to office became big themes," a former employee, who was laid off from Salesforce in February, said of their last few months with the company. 

One new metric Salesforce is planning to use to evaluate engineer productivity, the person said, is code check-ins, a controversial practice some say incentivizes quantity over quality and reduces trust between teams. A code check-in is when a developer makes a set of changes to a codebase.

The heightened focus on performance comes as the software giant works to shed 10% of its workforce, or some 7,000 people, after a two-year hiring spree. Salesforce increased its workforce from 57,000 to 73,000 in 2021, according to its annual report. 

The company notified some employees on January 4 that their jobs were being eliminated, and sent another round of notifications on February 2. Insider has reported that more than 4,000 people have likely been laid off so far, but Salesforce has not confirmed how many more employees it has actually cut, leaving its remaining workforce anxious for their jobs. 

Meanwhile, activist investors have been mobbing Salesforce, which has seen its market value shrink in half since its peak in 2021. Five such investors have revealed significant stakes since October, including Starboard Value and the feared Elliott Management, which is said to be mounting an effort to replace some board members, Reuters reports. Other activist investors include Mason Morfit's ValueAct, Jeff Ubben's Inclusive Capital, and Dan Loeb's Third Point Capital LLC, which just last week disclosed a stake. 

Activist investors typically want their targets to trim expenses and focus on more profitable businesses, rather than pursuing growth at all costs. Starboard first approached Salesforce this summer, spoke with some of its executives and pushed for cost-cutting measures. Salesforce cut a few hundred salespeople in November, a person familiar with the matter told Insider, and the company told Insider the cuts were made for "accountability," implying that performance was a consideration.

Employees worry that so much activist attention will result in more performance pressure or further layoffs which, insiders say, the company has already contemplated. Sources say there's been internal talk on whether to cut an additional 10% of staff later this year.

One Slack message sent by an employee after the first round of layoffs in January said that Salesforce has a goal to reach 25% operating margin by the 2026 fiscal year and asked execs at the time if the target was a factor in layoffs.

Meanwhile CEO Marc Benioff has also repeatedly mentioned productivity to employees when discussing the cuts. "We don't have the same level of performance and productivity that we had in 2020 before the pandemic. We do not," he said during an all-hands meeting in January after the first notices went out.

Getty Images

Less severance than those laid off

Workers who spoke to Insider are concerned that the company's increased focus on performance could mean more people will be targeted for a PEP, leaving them with less severance than their colleagues who were simply laid off.

Laid-off workers will be offered a minimum severance of five month's pay and possibly more based on tenure as well as other benefits like company-sponsored COBRA, Benioff wrote in a January email to employees announcing the restructuring.

But employees who have been targeted for a PEP are offered eight weeks of severance and company-sponsored healthcare benefits under COBRA. 

Employees are given two business days to elect the PEP option, according to an internal email viewed by Insider. If they don't choose the PEP, employees will then be allowed to view the 30-day PIP plan, which they then have to start within 3 days of declining the PEP offer. 

Around Thanksgiving, the company offered some sales employees who had been deemed underperforming in certain areas, such as annual contract value and pipeline generation, the option to start a 30-day PIP or accept the PEP and immediately leave the company. In some cases, the company has presented employees with PEP offers in the same week it has executed mass layoffs, employees told Insider.

Four Salesforce employees who spoke to Insider, including two who had been offered a PEP, said the option to choose between PEP or PIP feels like a way of pushing employees out of their jobs. 

"It's a shady optics play," said one person who was given a PIP or PEP offer last month. "From an outside perspective, it looks like these people quit."

They also said they felt like Salesforce had set some salespeople up to fail, saying the company expected them to hit unachievable quotas that bested their results during a pandemic-fueled boom for cloud software, even though the economy is weakening and post-pandemic demand is waning. 

"The markets we all work in are only so big," a recently laid-off Salesforce sales executive said.

It is unclear how many engineering employees have been affected by the new performance management system, or if PEP offers are being made outside of sales teams.

Salesforce is launching its net zero marketplace, a carbon credit trading platform.
Rafael Henrique/SOPA Images/LightRocket via Getty Images

Changing a hard-to-fire culture

A former Salesforce executive who left the company in recent months told Insider that a push to accelerate the company's PIP system began in the fall. A common complaint held by Salesforce managers over the last decade has been that the system made it too difficult to fire underperforming employees, even if they were regularly labeled as such despite multiple changes in managers or roles.

The new performance management system implemented in the fall was designed to address those complaints, the former executive said, noting that it was "literally impossible" to manage anyone out of the company, including legitimately 'terrible' performers. 

"This is a classic enterprise performance improvement plan, but faster," they said of the company's new system. 

The sales employees who spoke to Insider say that plan has not worked out in practice, and has left the door open for colleagues they consider to be strong performers to be pushed out of the company. 

Salesforce did not respond to a request for comment.

Are you a Salesforce employee or do you have insight to share? Contact Ashley Stewart by sending a secure message from a nonwork device via Signal (+1-425-344-8242) or via email (astewart@insider.com). Contact Ellen Thomas via email ( or send a secure message from a nonwork device on Signal: (+1-646-847-9416).

Mon, 13 Feb 2023 10:00:00 -0600 en-US text/html https://www.businessinsider.com/salesforce-employee-performance-metrics-less-severance-layoffs-2023-2
Killexams : Yet another activist targets Salesforce — further validation there's money to be made in the stock

Pedestrians near Salesforce Tower in San Francisco, California, on Wednesday, Jan. 25, 2023.

Marlena Sloss | Bloomberg | Getty Images

A fifth activist investor has taken a stake in Club holding Salesforce (CRM), making loud and clear that well-respected hedge funds see a money-making opportunity in the enterprise software giant. While that many activists in one stock is certainly unusual, we welcome the scrutiny and any push that boosts shareholder value.

Thu, 09 Feb 2023 08:28:00 -0600 en text/html https://www.cnbc.com/2023/02/09/dan-loebs-third-point-becomes-fifth-activist-investor-in-salesforce.html
CRT-271 exam dump and training guide direct download
Training Exams List